Season 1 · Episode 4
Amazon Masterclass Ep. 4: DSP
The Commerce Collective Podcast · Flywheel Digital
July 14, 202230m 3s
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Show Notes
In this episode, we learn about Amazon’s DSP from Mark Mannino, Chief Operating Officer at Flywheel Digital. Mark’s experience building the DSP at Amazon gives us unique insight into the goals of the platform, and he guides us through succeeding in programmatic advertising and other upper funnel tactics.