Stephanie Perdue (Chipotle) | Category Maker
The CMO Podcast · vYve Productions
Audio is streamed directly from the publisher (rss.art19.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Stephanie Perdue is the Vice President of Brand Marketing for the national restaurant chain, Chipotle. When Chipotle first opened in 1993, the idea was simple: show that food served fast didn't have to be a "fast-food" experience. Stephanie and her team are busy at work making sure the public is aware of that mission.
In this conversation, Stephanie talks about how Chipotle lives up to that promise, and how her experience as a marketer at Taco Bell helped shape her as a category maker. Stephanie's view on how restaurants can pivot during these uncertain times is an interesting and a must-listen.
Support our sponsor Deloitte and experience their guidance on resilience for brands in navigating the Covid-19 Pandemic. Learn more at Deloitte.com.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.