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Raja Rajamannar (Mastercard) | On a Journey to Keep Learning
Episode 20

Raja Rajamannar (Mastercard) | On a Journey to Keep Learning

The CMO Podcast · vYve Productions

September 11, 201952m 25s

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Show Notes

Raja Rajamannar is the chief marketing and communications officer for Mastercard and president of the company’s healthcare business. Previously holding executive roles at Anthem, Humana, Unilever, and Citibank, Raja is one of the most respected and innovative marketers around. While you're choosing an inflight film to watch is reading about the next wave of technological advancements. He is on a never ending quest to learn as much as he can through research, reading and meeting with leaders in various fields.

Raja and Jim discuss Raja's constant exploration of new technologies. He talks about how aligning purpose helps the public and the company and achieves synergy. Plus, a look at how Raja launched sonic branding for Mastercard, an avenue in marketing that is becoming more and more important.

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Topics

mastercardraja rajamannarbrandingCMOJim StengelNikebusinessAppleTargetCokewalmartMarketingchief marketing officerbrandsLeadershipDigital Marketing