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Freddie Adenuga & Kaitlin Loomis (Kellogg School of Management) | Insights from Future Marketing Leaders
Episode 243

Freddie Adenuga & Kaitlin Loomis (Kellogg School of Management) | Insights from Future Marketing Leaders

The CMO Podcast · vYve Productions

May 24, 202344m 6s

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Show Notes

This is the final episode of a three-part series inspired by the 2023 Marketing Leadership Summit at the Kellogg School at Northwestern. The Summit is an annual gathering organized by Kellogg faculty and executives from Egon Zehnder and McKinsey.

For this special episode, Jim welcomes Freddy Adenuga and Kaitlin Loomis, two MBA students who attended the Leadership Summit and currently serve as co-presidents of the Kellogg Marketing Club.

During this conversation, Jim, Kaitlin, and Freddy cover a wide range of topics, including authentic leadership, the characteristics of a great company culture, and how to appeal to the next generation of marketers. Plus – the podcast wraps up with a special interactive creative brief section, in which Freddy and Kaitlin ask Jim some fun questions and share their hopes for the future of marketing and more.

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Topics

leadershipDigital Marketingchief marketing officerBrandsMARKETINGCMOWALMARTTargetAPPLEbusinessBrandingJim StengelNIKECokeBusiness SchoolKellogg School of Managementworkplace culturemarketing leaderscompany cultureauthentic leadershipcuriousity