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Adam Petrick (Puma) | Leadership During Crisis
Episode 94

Adam Petrick (Puma) | Leadership During Crisis

The CMO Podcast · vYve Productions

September 14, 202033m 27sbonus

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Show Notes

On today's episode of Leadership During Crisis, Puma's Global Director of Brand and Marketing, Adam Petrick joins Jim to discuss how COVID-19 has changed his team and corporate strategy.  

In this conversation, Adam talks about the challenges of working from home, especially when the mailroom is important to Puma. He also talks about learning to navigate micromanaging a team, and how he tries to keep his team creative when everyone is in a bubble. Adam also talks about how Puma is finding its voice to meet this moment in history and the Black Lives Matter movement.

Support our sponsor Deloitte and experience their guidance on resilience for brands in navigating the Covid-19 Pandemic. Learn more at Deloitte.com

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Topics

Adam PetrickLDCPumabrandingCMOJim StengelnikeBUSINESSappleTargetcokeWalmartMarketingLeadership During Crisischief marketing officerbrandsLeadershipDigital Marketing