S2, Ep16: Building an Ethical Brand with Josh Bolding
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Show Notes
This episode is brought to you by Vivo Life! Use our code 'chickpeeps10' to get 10% off your order at vivolife.com!
This week, Robbie and Evy talk to Josh Bolding, the co-founder of Vivo Life, a plant-based health and fitness company. In this episode we talk about the role of supplements in a vegan diet, and Josh's journey in transitioning his company to be 100% vegan. Josh is also a passionate advocate of sustainability and he shares his thoughts on how companies can grow and thrive whilst remaining environmentally friendly. Also on this episode...
- Josh discusses how the disingenuous nature of the supplement industry inspired him to form his own vegan supplement company.
- The orphan elephant story that broke Josh's heart open to an ethical vegan way of life.
- The persistent myth of protein deficiency in vegans.
- How risky is it to transition a business to be 100% vegan?
- Josh shares how he transitioned his packaging to be home compostable, and speculates on why more companies aren't doing it.
- How refining a strong ethical core for Vivo helped the business take off.
- The milieu of conscious consumerism and why people don't want to buy from 'soulless companies'.
- Shouldn't we be aiming to eat a well-rounded diet without the need for supplements?
- Josh shares the daily supplements he takes.
- What kind and how much B12 should we be taking?
- Josh weighs in on the wave of influencers denouncing veganism last year.
Links:
Follow Josh's work at Vivo Life on Instagram, Facebook and Youtube.
Check out the Vivo Life vegan supplements.
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Momoko Hill: @oh_momoko
Robbie Jarvis: @robbjarvis
Tylor Starr: @tylorstarr
Evanna Lynch: @msevylynch