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The Business Of Sport Podcast - Insights From The Football Industry - Mats Theie Bretvik
Episode 13

The Business Of Sport Podcast - Insights From The Football Industry - Mats Theie Bretvik

The Business of Sport · The International Sports Convention

April 21, 202048m 18s

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Show Notes

Mats is currently head of efootball and gaming at the Norweigan Football Federation.

In this edition of the Football Industry podcast:

 Mats explains efootball and gaming and what the status is currently in Norway and how efootball is growing.  The link between social media, digital activation and e-football, and the collaboration between professional players and pro gamers.  The opportunities of sponsorship through efootball and how this transpired and the benefits to sponsors such as Santandar.  The friendly efootball match between Norway and Germany.  Fan engagement and looking at differences between to the two genders in terms of participation and efootball and much more.

Stay tuned.