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How To Launch Something Different
Episode 313

How To Launch Something Different

How can you launch something new without messing with your existing positioning?

The Business of Authority

January 15, 202443m 58s

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Show Notes

How to identify your target market and create just enough of a description of the new offering to test it with them.

Different ways to construct a “listening tour” for feedback and constructive criticism depending on your idea and your goal.

Why you want to prepare a throughline—the compelling story that connects what you’ve been doing to your new thing.

The value in embracing imperfection and adopting an experimental mindset.

LINKS

Rochelle | Email List | LinkedIn | Twitter | Instagram
Jonathan | Daily List | Website  | Ditcherville | LinkedIn | Twitter