You’ve seen the ad. Will you get the vaccine?
The Briefing · LiSTNR
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Show Notes
Does the federal government’s new Covid-19 ad campaign make you more likely to get the vaccine shot when it becomes available later this year?
The grim reaper AIDS campaign in the 80s scared Australians into a generation of safe sex. Will the Covid-19 campaign convince the nation to roll up our sleeves to get the coronavirus vaccine.
We're joined by Dan Gregory, the advertising guru; and Professor Julie Leask, a public health expert from the University of Sydney.
In today's headlines:
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QLD Premier seeks JobSeeker extension for ailing local tourism industry
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Australian of the Year gambling scandal
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ALP reshuffle prompts Albanese to defend his leadership
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