How Cosmo plans to make the comeback of the century
The Briefing · LiSTNR
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Show Notes
Once upon a time, women’s magazines had a place on every hairdresser’s bench top, family kitchen table and teenager’s bedside drawer.
That all changed with the advent and surging dominance of online media – and magazine numbers slowly dwindled with dozens of titles axed in Australia.
Now, Cosmopolitan, one of Australia’s favourite magazines for women is making a comeback.
Publisher of Cosmo, Katarina Kroslakova from KK Press, talks to Sacha Barbour Gatt about why Cosmo is making a comeback now and how she plans to make it successful.
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