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Sony is Cool Again

Sony is Cool Again

The Breakfast Grille

July 11, 201719m 12s

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Show Notes

Just three years ago Sony was on the ropes and had lost its mojo. After a successful turnaround, Sony  it is looking to the future with new innovative products and  a marketing strategy focusing on customer experience. The Managing Director of Sony Malaysia, Satoru Arai tells us why Sony is cool again.

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