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Princess Cruises: Full Steam Ahead in Asia

Princess Cruises: Full Steam Ahead in Asia

The Breakfast Grille

December 3, 201523m 29s

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Show Notes

Cruise liner tour companies are pinning their growth hopes on Asia, despite low consumer awareness about cruise holidays. Farriek Tawfik, Director of Southeast Asia for Princess Cruises shares how the target demographic for this region is vastly different from that in the US, which is the No.1 cruise tour market in the world.

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