Asia's Economic Boom: Music to the Ears for this Audio Firm
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Show Notes
- Current status of Malaysia manufacturing hub - Penang - skills - tax breaks - ease of doing business issues;
- Value chain - current - future;
- R&D - Moving to Malaysia - New Plant in Penang
- Investment details: - plans invest total >12 million euros further expansion of activities Asia-Pacific;
- Challenges - rising costs;
- Japan Bank for International Cooperation (“JBIC”) survey - Malaysia lags Indonesia, Thailand and Vietnam - ranking potential destinations for Japanese manufacturing expansion - response;
- Structure of deals with carmakers - requirements - specs - installation - expertise - client management;
- Recent deals - Bentley - insights - how deals with different classes and makes are structured - levels of customisation;
- “Entry-Level” standard image - response;
- Car Radios - Shift in focus towards Entry-level & Upper Mid consumers - Plans to move up to higher-end;
- Expansion - navigation systems - Tablets - Phones - WiFi hotspots - issues;
- Re-entry into headphones segment - competing with the Sennheisers, Shure - reasons - issues;
- Bosch alliance - supplier for coach installations - status - update;
- North American alliance - Rockford Fosgate - exclusive distribution rights - car multimedia and headphone range - North American market - issues;
- New directions: R&D;
- Product development - direction;
- Joint Ventures - India & China;
- Positioning - new markets - India and China.
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