
The Brand ED Podcast
119 episodes — Page 2 of 3
Ep 67067: What Makes a Coaching, Consulting, or Training Personal Brand Business Successful?
What makes a coaching, consulting, or training Personal Brand successful?There are lots of answers, but I want to focus on a hidden gem you may not be considering…Listen and discover…What is itWhy does it threaten to sabotage our personal brand business—leading to regretHow do we transform it into a superpowerRegister for the 4-WEEK Head Start Sprint (Only 6 spots available) Define the life-giving personal brand business you want to give yourself to.Transpose your core purpose onto your website to attract your dream clients.Translate your core purpose into your paid offer (apply it to a current offer or we’ll craft a new offer).Deadline to apply is Sunday, October 17th.Get details and apply at robbyf.com/head-start »SHARE THIS EPISODEKnow someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.RATE & REVIEWChampion this podcast and help get it into more ears. Head to Apple Podcast and leave a rating and review.Rate & Review »--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 66066: The OGs of Personal Branding (Warning: It’s NOT who you think!)
Meet the OGs of the modern personal brand. They’re the forerunners who pioneered the playbook. They’ve attained so much of what we in the personal brand space are after.Once you meet them, you’ll recognize them…but you’d NEVER guess who they are.Listen and learn from the legends!NEW FREE TRAINING: Get CLARITY on the PB Business You Want to Build, Wed, Oct 6, 2021 @ 1pm ET Join in on this LIVE interactive Zoom Training (Zoom call…NOT a one-sided “webinar”) for Coaching, Consulting, or Speaking personal brands! This is brand new training, Wed Oct 6th at 1pm ET (12pm CT • 10am PT). Get more details at robbyf.com/clarityReserve Your Seat Now »CHECK OUT THE RISE AND FALL OF MARS HILLThis series is based on lessons taken from The Rise and Fall of Mars Hill—an amazing podcast from Christianity Today. Take a close listen and see the parallels for those of us building modern personal brands.The Rise and Fall of Mars Hill »SHARE THIS EPISODEKnow someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.RATE & REVIEWChampion this podcast and help get it into more ears. Head to Apple Podcast and leave a rating and review.Rate & Review »--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robbyfowlerFacebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 65065: 7 Deadly Dangers of Running a Personal Brand Business, Danger #6
Personal brands can catch lightening in a bottle. In fact, many of us dream of creating something that goes viral and draws a crowd. We want to be a Personal Brand Bonfire gathering scores of people around the flame.But what happens when you take kindling, douse it with lighter fluid and set it ablaze without considering all the ramifications?If you’re building a coaching, consulting, creative, or speaking business, listen to part 6 in this series to discover…How our current context provides the kindling to some dangerous lighter fluid surrounding personal brands?What are some questions you should be asking to ensure you don’t burn your personal business to the ground?NEW FREE TRAINING: How to Design & Build a Profitable, Single-Page Website for Your Coaching, Consulting, or Speaking BusinessWatch LIVE as I build a single-page website proven to work for Coaching, Consulting, or Speaking personal brands! Join me for this brand new training, Wed Sep 22nd at 1pm ET (12pm CT • 10am PT).Grab your seat now, it’s almost full already!Reserve Your Seat at robbyf.com/training »SHARE THIS EPISODEKnow someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.RATE & REVIEWChampion this podcast and help get it into more ears. Head to Apple Podcast and leave a rating and review.Rate & Review »--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robbyfowlerFacebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 64064: 7 Deadly Dangers of Running a Personal Brand Business, Danger #5
Any successful personal brand MUST meet this criteria. It must be a personal brand business.Unless you’re independently wealthy—and this is a hobby or tax right off—your personal brand business must produce revenue. The more you can produce, sell, charge, and profit…the better coaching, consulting, creative, or speaking business you have.But with an emphasis on producing, is there any danger when we over-emphasize this as personal brands? Is there something we’re missing? Something that matters?If you’re building a coaching, consulting, creative, or speaking business, listen to part 5 in this series to discover…What’s the difference between ‘producing’ and ‘re-producing’ and why should you care?Why do we as personal brands get so caught up in producing?How is our view of ‘producing‘ potentially unhealthy for us?What are some hard questions we need to ask ourselves as we grow our business?NEW FREE TRAINING: How to Design & Build a Profitable, Single-Page Website for Your Coaching, Consulting, or Speaking BusinessWatch LIVE as I build a single-page website proven to work for Coaching, Consulting, or Speaking personal brands! This brand new live training is coming SOON. And it’s FREE! Hop on my email list and you’ll get ALL the details.Subscribe to my list anywhere on my site, including the easy Stay In The Loop opt-in on the Footer of every page. Subscribe at robbyf.com »SHARE THIS EPISODEKnow someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.RATE & REVIEWChampion this podcast and help get it into more ears. Head to Apple Podcast and leave a rating and review.Rate & Review »--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 63063: 7 Deadly Dangers of Running a Personal Brand Business, Danger #4
This promise—more than any other—makes building a personal brand exciting and enticing for so many of us.But should this promise come with a warning label?If you’re building a coaching, consulting, creative, or speaker business, have you bought in on this particular promise?Listen to part 4 in this series to discover…What will your life look like when the personal brand you're trying to build becomes successful?Why this promise of building a personal brand is packed with power and is so alluring?What are the 4 parts promised to you when building your personal brand?Why you should be on the lookout while pursuing this promise when growing a personal brand business?NEW FREE RESOURCE: The 7 Simple Secrets Behind Personal Brand Websites That Get ResultsCheck out the new guide, The 7 Simple Secrets Behind Personal Brand Websites That Get Results.Get your free copy at robbyf.com »SHARE THIS EPISODEKnow someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.RATE & REVIEWChampion this podcast and help get it into more ears. Head to Apple Podcast and leave a rating and review.Rate & Review »--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 62062: 7 Deadly Dangers of Running a Personal Brand Business, Danger #3
Dope shoes. Hip bars. Hot restaurants. Savage selfies. This describes the vibe around many personal brands. But what other trends that come along with personal branding should we be aware of? Are these trends completely harmless? Or are they worth a deeper look by those of us building a coaching, consulting, creative, or speaker business?Listen to part 3 in this series to discover…What to look out for when following others in the personal brand space?Why getting the right perspective on your own business journey can save you from some serious envy?Why you should develop the skill of looking down the road a bit further regarding the business you’re trying to build? (Hint: The implications of today’s choices become tomorrow’s reality MUCH faster than you think!)NEW FREE RESOURCE: The 7 Simple Secrets Behind Personal Brand Websites That Get ResultsCheck out the new guide, The 7 Simple Secrets Behind Personal Brand Websites That Get Results.Get your free copy at robbyf.com »SHARE THIS EPISODEKnow someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.RATE & REVIEWBe apart of getting this podcast into more ears. Head to Apple Podcast and leave a rating and review.Rate & Review »--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 60060: The Brand ED Bullet, Issue 11
4 Freaky Fast Friday Wins in about 5 mins!Discover: 1.) Something to check out or try…2.)Something a client recently asked…3.) Something to think about…4.) Something personal.Take a listen. Then share it with someone you love 😀.RESOURCES FROM THIS EPISODE-->Tally.so »SAVE TIME! GET THE “4 WINS” IN YOUR INBOXStop hunting through show notes. Get these 4 Wins in your inbox and have your favorite links and resources at your fingertips!Sign Up Now »SHARE, RATE & REVIEWIf you enjoyed this episode, share it with a friend and go leave a review. I would so appreciate your help getting the word out!Rate & Review »--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 59059: The Brand ED Bullet, Issue 10
4 Freaky Fast Friday Wins in about 5 mins!Discover: 1.) Something to check out or try…2.)Something a client recently asked…3.) Something to think about…4.) Something personal.Take a listen. Then share it with someone you love 😀.RESOURCES FROM THIS EPISODE-->You Are The Brand, by Mike Kim »My Life-Giving Brand Manifesto »SAVE TIME! GET THE “4 WINS” IN YOUR INBOXStop hunting through show notes. Get these 4 Wins in your inbox and have your favorite links and resources at your fingertips!Sign Up Now »SHARE, RATE & REVIEWIf you enjoyed this episode, share it with a friend and go leave a review. I would so appreciate your help getting the word out!Rate & Review »--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 61061: 7 Deadly Dangers of Running a Personal Brand Business, Danger #2
You couldn't run a personal brand business without the internet. They’re entwined. And that relationship is positive…and negative.Listen to discover…What are 3 ways the internet makes running a personal brand business dangerous?What is the second danger? And are you aware of it?How do you build a stronger, healthier personal brand business by knowing these 7 Deadly DangersNEW FREE RESOURCE: The 7 Simple Secrets Behind Personal Brand Websites That Get Results Check out the new guide, The 7 Simple Secrets Behind Personal Brand Websites That Get Results.Get your free copy at robbyf.com » SHARE THIS EPISODEKnow someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.RATE & REVIEWBe apart of getting this podcast into more ears. Head to Apple Podcast and leave a rating and review.Rate & Review »--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 58058: The Brand ED Bullet, Issue 9
4 Freaky Fast Friday Wins in about 5 mins!Discover: 1.) Something to check out or try…2.)Something a client recently asked…3.) Something to think about…4.) Something personal.Take a listen. Then share it with someone you love 😀.RESOURCES FROM THIS EPISODE-->Descript App »The Millinium Bridge in London YouTube Video »SAVE TIME! GET THE “4 WINS” IN YOUR INBOXStop hunting through show notes. Get these 4 Wins in your inbox and have your favorite links and resources at your fingertips!Sign Up Now »SHARE, RATE & REVIEWIf you enjoyed this episode, share it with a friend and go leave a review. I would so appreciate your help getting the word out!Rate & Review »--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 57057: 7 Deadly Dangers of Running a Personal Brand Business, Danger #1
Starting a personal brand is fun, challenging, AND DANGEROUS! Discover why in part 1 of this new series.Today we cover the first of seven deadly dangers of starting and running a personal brand business.Explore…Why don’t we count the costs more?What is the first danger? And are you aware of it?How do you build a stronger, healthier personal brand business by knowing these 7 Deadly DangersSHARE THIS EPISODEKnow someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.RATE & REVIEWBe apart of getting this podcast into more ears. Head to Apple Podcast and leave a rating and review.Rate & Review »--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 55055: The Brand ED Bullet, Issue 8
The Brand ED Bullet, Issue 008—4 Freaky Fast Friday Wins in about 5 mins!Discover: 1.) Something to check out or try…2.)Something a client recently asked…3.) Something to think about…4.) Something personal.Take a listen. Then share it with someone you love 😀.RESOURCES FROM THIS EPISODE-->Camo App »Nucleus Brand & Business Strategy Sprint »The 8 Emotions and Feeling Check-in come from The Voice of the Heart by Chip Dodd »Standing Desk from Fully.com »SAVE TIME! GET THE “4 WINS” IN YOUR INBOXStop hunting through show notes. Get these 4 Wins in your inbox and have your favorite links and resources at your fingertips! Sign Up Now »SHARE, RATE & REVIEWIf you enjoyed this episode, share it with a friend and go leave a review. I would so appreciate your help getting the word out!Rate & Review »--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 56056: 5 Fundamentals You Must Master To Take Your Personal Brand from Backstage to Center Stage
Listen in and discover…Why these 5 fundamentals of personal branding are essentialWhat to do if you’re stuck pitching to everybody, getting heard by nobody, and settling for anybodyHow to get your personal brand ready to take center stageFREE PERSONAL BRAND COACHING CALLS ALL JULY • feat. MIKE KIM, ROBBY FOWLER & FRIENDS-->JOIN US FOR FREE COACHING (Calls are recorded)Tuesdays in July • 8pm ET (7pm CT, 5pm PT)Register Now »(DM me on Instagram @rfowler for more info)RESOURCES FROM THIS EPISODE-->THE RADICAL EMPATHY BRAND FRAMEWORKListen to the early episodes of this podcast and Download the Framework »SHARE THIS EPISODEKnow someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.RATE & REVIEWBe apart of getting this podcast into more ears. Head to Apple Podcast and leave a rating and review.Rate & Review »--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 54054: The Brand ED Bullet, Issue 7
The Brand ED Bullet, Issue 007—4 Freaky Fast Friday Wins in about 5 mins!Discover: 1.) Something to check out or try…2.)Something a client recently asked…3.) Something to think about…4.) Something personal.Take a listen. Then share it with someone you love 😀.RESOURCES FROM THIS EPISODE-->GoodNotes »Nucleus Brand & Business Strategy Sprint »The Lanyard by Billy Collins »SAVE TIME! GET THE “4 WINS” IN YOUR INBOXStop hunting through show notes. Get these 4 Wins in your inbox and have your favorite links and resources at your fingertips!Sign Up Now »SHARE, RATE & REVIEWIf you enjoyed this episode, share it with a friend and go leave a review. I would so appreciate your help getting the word out!Rate & Review »--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 54054: How to Keep Your Product Offering from Failing or Flopping, feat. Kelly Baader (pt 2)
It’s part 2 of my interview with Kelly Baader.Kelly’s approach to individual identity aligned success has made her a sought after-speaker on renowned stages like Tedx Basel, Youpreneur Summit, Agency Transformation, and John C Maxwell Certification event.She also hosts a top-ranked podcast - Christian CEO Podcast since 2016.Listen in and discover:How do you make sure your product offering doesn’t fail or flopWhy you need to know the difference between your marketing message and your sales messageHow Kelly works with personal brands to help them attract their ideal clientsRESOURCES FROM THIS EPISODE-->FREE POWER OF ONE MASTERCLASS Check out Kelly’s FREE masterclass.powerofoneframework.com/masterclassCONNECT WITH KELLY ON SOCIALhttps://kellybaader.com https://www.powerofoneframework.comYoutube: https://www.youtube.com/channel/UCiIEQgLJcy02yAHbipRQkXwLinkedin: https://www.linkedin.com/in/kellybaader/Instagram: https://www.instagram.com/kellybaader/FOLLOW CONNIE’S YOUTUBE CHANNELFollow Connie on her YouTube Channel for great tips, tricks, and how-to’s for marketing and FB here »SHARE THIS EPISODEKnow someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.SPECIAL ANNOUNCEMENT: THE “LAB”Interested in finding out more about The Lab mentioned at the end of this episode?DM me @rfowler or email me.--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 53053: The Brand ED Bullet, Issue 6
The Brand ED Bullet, Issue 006—4 Freaky Fast Friday Wins in about 5 mins!Discover: 1.) Something to check out or try…2.)Something a client recently asked…3.) Something to think about…4.) Something personal.Take a listen. Then share it with someone you love 😀.RESOURCES FROM THIS EPISODE-->Audioblog »Nucleus Brand & Business Strategy Sprint »SHARE, RATE & REVIEWIf you enjoyed this episode, share it with a friend and go leave a review. I would so appreciate your help getting the word out!Rate & Review »--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 52052: How To Take Charge of Your Personal Brand Growth, feat. Kelly Baader (pt 1)
My guest is Kelly Baader. Kelly’s approach to individual identity aligned success has made her a sought after-speaker on renowned stages like Tedx Basel, Youpreneur Summit, Agency Transformation, and John C Maxwell Certification event.She also hosts a top-ranked podcast - Christian CEO Podcast since 2016.Listen in and discover:Her incredible story and the odds she's overcomeHow she started a personal brand business later in life (as well as many of the clients she works with)What is the fastest shortcut to success?How to motivate yourself when you know what to do but still don't feel like putting in the workWhere to start when building a personal brandPERSONAL BRAND ACCELERATOR WORKSHIP W. GEOFF KULLMAN & ROBBY FOWLER-->BOOK YOUR SEAT BEFORE THEY’RE GONESaturday, July 12th • 1–6pm ET (12–5pm CT, 11am–4pm MT, 10am–3pm PT)If you need to build (or re-build) your personal brand…Find clarity on your ideal customer (aka, primary avatar)...Or, plan out your success roadmap for the next 24 months…Don’t let this opportunity pass you by again. (The first workshop SOLD OUT!)Register Today > Robbyf.com/workshop(DM me on Instagram @rfowler for more info)RESOURCES FROM THIS EPISODE-->FREE POWER OF ONE MASTERCLASS Check out Kelly’s FREE masterclass.powerofoneframework.com/masterclassCONNECT WITH KELLY ON SOCIALhttps://kellybaader.com https://www.powerofoneframework.comYoutube: https://www.youtube.com/channel/UCiIEQgLJcy02yAHbipRQkXwLinkedin: https://www.linkedin.com/in/kellybaader/Instagram: https://www.instagram.com/kellybaader/FOLLOW CONNIE’S YOUTUBE CHANNELFollow Connie on her YouTube Channel for great tips, tricks, and how-to’s for marketing and FB here »SHARE THIS EPISODEKnow someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.YOU ARE THE BRAND BOOKPre-order your copy of Mike Kim’s You Are The Brand book and take advantage of some amazing bonuses!Pre-order Your Copy >--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 51051: The Brand ED Bullet, Issue 5
The Brand ED Bullet, Issue 005—4 Freaky Fast Friday Wins in about 5 mins!Discover: 1.) Something to check out or try…2.)Something a client recently asked…3.) Something to think about…4.) Something personal.Take a listen. Then share it with someone you love 😀.RESOURCES FROM THIS EPISODE-->The Bomber Mafia, audio book by Malcolm GladwellNucleus Brand & Business Strategy Sprint »SHARE, RATE & REVIEWIf you enjoyed this episode, share it with a friend and go leave a review. I would so appreciate your help getting the word out!Rate & Review » --->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 50050: 3 Steps to Becoming The Best Version of Your Personal Brand
In 6 months, I’ll be turning 50! (January, 2022)This is episode 50 of the podcast. So, I wanted to share 3 steps to help you grow into the best version of your personal brand.These come from my experience and can help your brand flourish. Listen in and discover…How my past life in full-time ministry doesn’t detract from my current personal brand business…it’s essential to itHow to determine what you want your ideal personal brand business to be aboutWhy investing in yourself may be the best “business decision” you make as a personal brandPERSONAL BRAND ACCELERATOR WORKSHIP W. GEOFF KULLMAN & ROBBY FOWLER-->BOOK YOUR SEAT BEFORE THEY’RE GONESaturday, July 12th • 1–6pm ET (12–5pm CT, 11am–4pm MT, 10am–3pm PT)If you need to build (or re-build) your personal brand…Find clarity on your ideal customer (aka, primary avatar)...Or, plan out your success roadmap for the next 24 months…Don’t let this opportunity pass you by again. (The first workshop SOLD OUT!)Register Today > Robbyf.com/workshop(DM me on Instagram @rfowler for more info)RESOURCES FROM THIS EPISODE-->SHARE THIS EPISODEKnow someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.YOU ARE THE BRAND BOOKPre-order your copy of Mike Kim’s You Are The Brand book and take advantage of some amazing bonuses!Pre-order Your Copy >--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 49049: Try This Trick: How Smart Personal Brands Should Use Facebook Ads, feat. Connie Pak (pt 2)
My guest is Connie Pak, entrepreneur, marketer, and queen of funnels.Discover how Connie went from Real Estate house flipper to freakishly good funnel builder.Connie has a passion to help other purpose-driven entrepreneurs simplify their marketing processes and scale their revenue generating activities. She's the queen of marketing funnels and I'm privileged to call her a friend. Listen in and discover:Where to start with Facebook Ads for personal brandsHow to start using your Facebook pixel even if you haven't started your full-time personal brand yetHow to handle the recent iOS impact on Facebook adsPERSONAL BRAND ACCELERATOR WORKSHIP W. GEOFF KULLMAN & ROBBY FOWLER-->BOOK YOUR SEAT BEFORE THEY’RE GONESaturday, July 12th • 1–6pm ET (12–5pm CT, 11am–4pm MT, 10am–3pm PT)If you need to build (or re-build) your personal brand…Find clarity on your ideal customer (aka, primary avatar)...Or, plan out your success roadmap for the next 24 months…Don’t let this opportunity pass you by again. (The first workshop SOLD OUT!)Register Today > Robbyf.com/workshop(DM me on Instagram @rfowler for more info)RESOURCES FROM THIS EPISODE-->BRAND YOU FUNNELSCheck out Connie’s Powerful All-in-one Automation Business Platform for Launching All of Your Funnels & Marketing Campaigns With Ease.brandyoufunnels.comCONNECT WITH CONNIE PAKConnect with Connie and find out more about how she helps market your business.conniepak.comFOLLOW CONNIE’S YOUTUBE CHANNELFollow Connie on her YouTube Channel for great tips, tricks, and how-to’s for marketing and FB here »SHARE THIS EPISODEKnow someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.YOU ARE THE BRAND BOOKPre-order your copy of Mike Kim’s You Are The Brand book and take advantage of some amazing bonuses!Pre-order Your Copy >--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 48048: How to Take Charge of Your Marketing Funnel, feat. Connie Pak (pt 1)
My guest is Connie Pak, entrepreneur, marketer, and queen of funnels.Discover how Connie went from Real Estate house flipper to freakishly good funnel builder on today’s episode.Connie has a passion to help other purpose-driven entrepreneurs simplify their marketing processes and scale their revenue generating activities. She's the queen of marketing funnels and I'm privileged to call her a friend. Listen in as I pick her brain on all things, marketing funnels and discover:How Connie made the pivot from real estate to personal brand and marketer?What exactly is a funnel and how does it help your business?What are some 'top of funnel' examples for consultants, coaches, creators & speakers?How you outline a basic funnel and what’s involved?PERSONAL BRAND ACCELERATOR WORKSHIP W. GEOFF KULLMAN & ROBBY FOWLER-->BOOK YOUR SEAT BEFORE THEY’RE GONESaturday, July 12th • 1–6pm ET (12–5pm CT, 11am–4pm MT, 10am–3pm PT)If you need to build (or re-build) your personal brand…Find clarity on your ideal customer (aka, primary avatar)...Or, plan out your success roadmap for the next 24 months…Don’t let this opportunity pass you by again. (The first workshop SOLD OUT!)Register Today > Robbyf.com/workshop(DM me on Instagram @rfowler for more info)RESOURCES FROM THIS EPISODE-->CONNECT WITH CONNIE PAKConnect with Connie and find out more about how she helps market your business.conniepak.comFOLLOW CONNIE’S YOUTUBE CHANNELFollow Connie on her YouTube Channel for great tips, tricks, and how-to’s for marketing and FB here »SHARE THIS EPISODEKnow someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 47047: The Brand ED Bullet, Issue 4
The Brand ED Bullet, Issue 004—4 Freaky Fast Friday Wins in about 5 mins! Discover: 1.) Something to check out or try…2.)Something a client recently asked…3.) Something to think about…4.) Something personal.Take a listen. Then share it with someone you love 😀.
Ep 46046: Why Positioning Your Coaching or Consulting Personal Brand Business Makes ALL the Difference (A Tale from 7th Grade Basketball)
How does a short story from 7th-grade girls basketball in the late 1980s help you understand the power of positioning for your personal brand?Listen and find out…Why positioning as a coach, consultant, speaker or creator matters MORE than your skills and talent?How you can accelerate your positioning for your personal brand business?PERSONAL BRAND ACCELERATOR WORKSHIP W. GEOFF KULLMAN & ROBBY FOWLER-->BOOK YOUR SEAT BEFORE THEY’RE GONESaturday, July 12th • 1–6pm ET (12–5pm CT, 11am–4pm MT, 10am–3pm PT)If you need to build (or re-build) your personal brand…Find clarity on your ideal customer (aka, primary avatar)...Or, plan out your success roadmap for the next 24 months…Don’t let this opportunity pass you by again. (The first workshop SOLD OUT!)Register Today > Robbyf.com/workshop(DM me on Instagram @rfowler for more info)SHARE THIS EPISODEKnow someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler-->
Ep 45045: The Brand ED Bullet–4 Freaky Fast Friday Wins (in 5 minutes!)
The Brand ED Bullet—4 Freaky Fast Friday Wins for you to take into your weekend!Each episode is SUPER short (5mins) and features:Something to check out or try…Something a client recently asked…Something to think about…Something personalTake a listen. Then share it with someone you love 😀.Which win was your favorite from this episode? DM me on Instagram!GET The Brand ED Bullet in your InboxHop on the email list to get these 4 wins right in your inbox with all the links. The 4 Freaky Fast Friday Wins email goes out each Friday and is 3–4 weeks ahead of the podcast 💨! Sign up at robbyf.com/fridayGet Signed Up >Which win is your favorite? DM on Instagram (@rfowler) and let me know!LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler
Ep 44044: The Brand ED Digest-Short Summary & Insights from Popular Episodes
The Brand ED Digest features a short summary and key insights from popular full-length episodes of The Brand ED Podcast.This first installment features a Digest of EP25: 4 Mistakes To Avoid When Hiring a Professional Web Designer or Website FirmASK A QUESTION ABOUT POSITIONING YOUR BRAND Got a question about how to position your coaching, consulting, or speaker brand? Let me know and I’ll answer it on the podcast.Submit your question for the podcast here »LEAVE A REIVEW AND SPREAD THE WORDPlease consider leaving a show review on Apple Podcast. It helps get the word out so more folks can build a life-giving brand!LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler
Ep 43043: The Brand ED Bullet–4 Freaky Fast Friday Wins (in 5 minutes!)
The Brand ED Bullet—4 Freaky Fast Friday Wins for you to take into your weekend!Each episode is SUPER short (5mins) and features:Something to check out or try…Something a client recently asked…Something to think about…Something personalTake a listen. Then share it with someone you love 😀.Which win was your favorite from this episode? DM me on Instagram!GET The Brand ED Bullet in your InboxHop on the email list to get these 4 wins right in your inbox with all the links. The 4 Freaky Fast Friday Wins email goes out each Friday and is 3–4 weeks ahead of the podcast 💨! Sign up at robbyf.com/fridayGet Signed Up >Which win is your favorite? DM on Instagram (@rfowler) and let me know!LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler
Ep 42042: A Behind-the-Scenes Look at TRANSFORMING a 6-Figure Consultancy with Mary Valloni
How do you transform and grow and already successful, 6-figure consulting business? In part 2 of this interview with Mary Valloni, you’ll find out:How has Mary evolved her own business?Why change things AFTER having her biggest/best yr ever?How did these changes impact her website and what did she do about it?RESOURCES FROM THIS EPISODE-->CONNECT WITH MARY VALLONIConnect with Mary and find out more about her book, Fundraising Freedom.maryvalloni.com FULLY FUNDED ACADEMYRaise more support and get you or your non-profit organization fully funded. Join Mary (and me) inside the academy! Get an exclusive discount here » ASK A QUESTION ABOUT POSITIONING YOUR BRAND Got a question about how to position your coaching, consulting, or speaker brand? Let me know and I’ll answer it on the podcast. Submit your question for the podcast here » SHARE THIS EPISODEKnow someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now. --->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler -->

Ep 41041: The Brand ED Bullet–4 Freaky Fast Friday Wins (6 min. Ep)
bonusWelcome to the first installment of The Brand ED Bullet—4 freaky fast Friday wins for you to take into your weekend!Each episode is SUPER short (5–10mins) and features:Something to check out or try…Something a client recently asked…Something to think about…Something personalTake a listen. Then share it with someone you love 😀.Which win was your favorite from this episode? DM me on Instagram!GET The Brand ED Bullet in your InboxHop on the email list to get these 4 wins right in your inbox with all the links. The 4 Freaky Fast Friday Wins email goes out each Friday and is 3–4 weeks ahead of the podcast 💨! Sign up at robbyf.com/fridayGet Signed Up >--->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler -->

Ep 40040: A Behind-the-Scenes Look at a 6-Figure Consulting Personal Brand with Mary Valloni
What’s the path to a successful consulting business and personal brand?There’s lots of advice out there about how you should do it. Several guru’s make it look pretty straightforward.But is there really one, linear, step-by-step path?Find out how Mary Valloni built her 6-figure personal brand and consulting business and learn…How Mary got started in her consultancyHow she developed her own framework and turned it into a bookHow she used her framework, book, and purpose to position herself into a 6-figure consulting business -->FULLY FUNDED ACADEMYRaise More Support & Get Fully Funded. Join Mary (and me!) inside the academy. Use this link to get an exclusive discount.Sign Up Now » CONNECT WITH MARY VALLONIConnect with Mary and find out more about her book, Fundraising Freedom.maryvalloni.com SPECIAL ANNOUNCEMENTThe first Brand Ed Bullet episode lands this Friday! Keep your eyes and ears on this feed to check it out. ASK A QUESTION ABOUT POSITIONING YOUR BRAND Got a question about how to position your coaching, consulting, or speaker brand? Let me know and I’ll answer it on the podcast. Submit your question for the podcast here » SHARE THIS EPISODEKnow someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now. --->LET’S CONNECTWeb: https://robbyf.comInstagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowlerTwitter: http://twitter.com/rfowler -->

Ep 39039: A Special Brand ED Podcast Announcement!
Some cool new features are headed your way on The Brand ED Podcast. Listen to this short announcement to find out what’s coming! More opportunities to transform your brand and business are just around the corner. Keep your eyes on this feed to take more ownership of positioning, pitching, and profiting from your life-giving personal brand! --> ASK A QUESTION ABOUT POSITIONING YOUR BRAND Got a question about how to position your coaching, consulting, or speaker brand? Let me know and I’ll answer it on the podcast. Submit your question for the podcast here » SHARE THIS EPISODE Know someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler -->

Ep 38038: 2 Ways to SKIP Niching Down for Your Consulting, Coaching, Speaker, Trainer Personal Brand
You’ve heard the saying… “The riches are in the niches!” But is that true? Do you have to niche down as a consultant, coach, speaker, or trainer? Tune in to today’s episode and uncover the surprising answer to that question. Hint: You’ll discover two ways to skip the niching and still get rich ;-) Stay tuned through the end of the episode for a SPECIAL ANNOUNCEMENT from The Brand ED Podcast. --> SPECIAL ANNOUNCEMENT Keep your eyes and ears peeled to The Brand ED Podcast feed. Exciting things coming your way! GRAB YOUR FREE WORKSHEET! 20 Prompts to Accelerate Your Personal Brand Positioning and Attract More Clients Download this free worksheet and use the 20 prompts to quickly position your personal brand and attract more clients. ASK A QUESTION ABOUT POSITIONING YOUR BRAND Got a question about how to position your coaching, consulting, or speaker brand? Let me know and I’ll answer it on the podcast. Submit your question for the podcast here » SHARE THIS EPISODE Know someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler -->

Ep 37037: How to Position Your Coaching, Consulting, Speaker, or Trainer Business Differently From Others In Your Same Space
With so many other consultants in your same space all promising similar transformations from pain to pleasure. How do you position yourself as unique? Tune in to today’s episode and uncover the answer to these questions: How is positioning different from “niching down” for your personal brand? Why is positioning my consulting or coaching around “5X or 10X” results a dangerous game? How do you discover the heart of what makes your consultancy different from others who serve the same audience, offer similar services, or have your same certifications? --> GRAB YOUR FREE WORKSHEET! 20 Prompts to Accelerate Your Personal Brand Positioning and Attract More Clients Download this free worksheet and use the 20 prompts to quickly position your personal brand and attract more clients. ASK A QUESTION ABOUT POSITIONING YOUR BRAND Got a question about how to position your coaching, consulting, or speaker brand? Let me know and I’ll answer it on the podcast. Submit your question for the podcast here » SHARE THIS EPISODE Know someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler -->

Ep 36036: Attract More Customers Using 3 Simple Words When Pitching Your Coaching, Consulting, or Speaker Business
Ever felt like the ONLY one who’s excited about something? You look around for others who share in your enthusiasm and…crickets. Here’s a HUGE challenge for Coaches, Consultants, Speakers, and Trainers who have invested in and worked to achieve a certification: YOUR CUSTOMER DOESN’T CARE (Ouch!) Even more disappointing… you thought the certification would position you in the crowded consulting market you were told the certification would bring a line of clients or customers to your door you discover lots of people don’t know what your certification means or who the ‘guru’ at the top is In this episode, you’re going to learn a great HACK to flip that challenge on its head. Listen to this episode and find out… How to make your certification or framework MATTER to your customer or audience? Why using one of these 3 simple words is guaranteed to get the attention of your customer? How to attach these 3 simple [blank] to your positioning and attract more customers? How to get a FREE worksheet to help you put this hack into action for your coaching, consulting, speaker or trainer business --> GRAB YOUR FREE WORKSHEET! 20 Prompts to Accelerate Your Personal Brand Positioning and Attract More Clients Download this free worksheet and use the 20 prompts to quickly position your personal brand and attract more clients. ASK A QUESTION ABOUT POSITIONING YOUR BRAND Got a question about how to position your coaching, consulting, or speaker brand? Let me know and I’ll answer it on the podcast. Submit your question for the podcast here » SHARE THIS EPISODE Know someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler -->

Ep 35035: Turn Your Unique Approach into Powerful Positioning for Your Coaching, Consulting, or Speaker Business
Lots of Coaches, Consultants, Speakers and Trainers have certifications or frameworks you use to deliver your services. Maybe you’re… John Maxwell certified A StoryBrand Guide A Business Made Simple Coach A Toastmaster Speaker Or certified through another International Coach Federation (ICF) program In this episode, we look at some simple steps to turn your certification, framework, or approach into powerful positioning for your brand and business. It’s the third “P” you use to amplify your unique value and positioning in a crowded Coaching, Consulting, and Speaker marketplace. Take Control of How You’re Positioned in the Market By the time you’re done enjoying this one, you’ll get answers to these copywriting questions: Where is the simplest place to start positioning your business when you’re struggling to nail down who your customer is or even what you want to offer? How do you leverage your certification or unique approach when positioning your brand? Why you risk missing out on more customers and more business by ignoring the ‘process passivity’ of your audience? --> Coaching Certification Programs: The Complete List (2020) Article » Here’s a link to the article referenced in this episode. ASK A QUESTION ABOUT POSITIONING YOUR BRAND Got a question about how to position your coaching, consulting, or speaker brand? Let me know and I’ll answer it on the podcast. Submit your question for the podcast here » NEW GIFT FOR YOU Cheatsheet: 4 Ways to make a Great First Impression w Your Website » Download this new cheatsheet to make a great first impression with your website. SHARE THIS EPISODE Know someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler -->

Ep 34034: Use This Trick to Quickly Position Your Your Coaching, Consulting, Speaker Business
As a coach, consultant, or speaker, the sooner you can position yourself, the faster you can separate from the crowd of competitors. How you position your personal brand is where you Zag above the crowd of zigs. In today’s episode, you’ll discover one quick trick you can use to position your personal brand. This works perfectly for those who know what they want to offer to the market. So if you’ve got at least some initial idea of the topic, subject, problem, product, or service you’d like to offer…THIS is a great place to start. It’s the second hack in our series on positioning your brand. And it’s especially useful if you’re just starting out OR you’re not getting the traction and attention you want. ---> ASK A QUESTION ABOUT POSITIONING YOUR BRAND Got a question about how to position your coaching, consulting, or speaker brand? Let me know and I’ll answer it on the podcast. Submit your question for the podcast here » NEW GIFT FOR YOU Cheatsheet: 4 Ways to make a Great First Impression w Your Website » Download this new cheatsheet to make a great first impression with your website. SHARE THIS EPISODE Know someone who has their own business? Click the share button on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler -->

Ep 33033: The ‘People’ Hack to Position Your Coaching, Consulting, Speaker, or Thought Leader Business
The coaching, consulting, speaker, and content creator space is crowded. How you position your personal brand is where you Zag above the crowd of zigs. So how about the first of 3 hacks on how you use people to position your personal brand? There are two simple steps for this hack. Try it for your personal brand! ---> ASK A QUESTION ABOUT POSITIONING YOUR BRAND Got a question about how to position your coaching, consulting, or speaker brand or? Submit your question for the podcast here » NEW GIFT FOR YOU Cheatsheet: 4 Ways to make a Great First Impression w Your Website » Download this new cheatsheet to make a great first impression with your website. SHARE THIS EPISODE Know someone who has their own business? Click the share button on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler -->

Ep 32032: The “3 Ps” You Need to Position Your Coaching, Consulting, Speaker, or Thought Leader Business
Too many coaches, consultants, speakers and content creators struggle to start their business with confidence. Why? Because they lack clarity around these 3Ps! This costs you valuable time, wastes money and energy…plus you'll miss out on connecting with the right customers. Gain clarity around these 3Ps so you can begin to own your space in a market swimming with other coaches, consultants, and thought leaders. Check out this episode and learn: What are the 3Ps you need to nail down to position your business? Why do you need the 3Ps as a coach, consultant, speaker, or content creator/thought leader? When do you use the 3Ps to position your business? (HINT: It's NOT just when you’re starting out) ---> RESOURCES FROM THIS EPISODE Join the Monetize Your Genius Mentormind » Attention: SPEAKERS, COACHES & COURSE CREATORS Starting from scratch? Already in Business? Get your personalized expert business-building insight from myself, Daniela Nica (creator of the Monetize Your Genius Summit), Connie Pak (marketing funnel expert), and Geoff Kullman (copywriter extraordinaire). Pay nothing today. Try it for 30 days to see if it works for you. Hurry before this mentormind closes! NEW GIFT FOR YOU Cheatsheet: 4 Ways to make a Great First Impression w Your Website » Download this new cheatsheet to make a great first impression with your website. ASK A QUESTION Got a question about your Brand or website? Submit your question for the podcast here » SHARE THIS EPISODE Know someone who has their own business? Click the share button on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler -->

Ep 31031: Why your Personal Brand Is Failing to Connect with More Customers, feat. Geoff Kullman
There’s little more frustrating and deflating than failing to connect with the customers you long to serve. For many personal brands like coaches, consultants, speakers, and creators, this feels paralyzing. You try to put up a website, send out emails, post on social… But nothing sticks. The customers you want to serve either don’t stop to listen, or the pass by like casual window shoppers…back when shopping was done at these things called “malls.” The way you connect with customers is through your words. So I asked my good friend and brilliant copywriter Geoff Kullman to help us go from failing to connecting. In this episode, you’ll get answers to these copywriting questions: Where should we start when writing marketing copy for our personal brand? How do get a clearer picture of our customer and why is it so important for connecting? Why should personal brands like coaches, consultants, and thought leaders care about neuroscience, psychology, and all that scientific stuff when it comes to their copywriting? ---> RESOURCES FROM THIS EPISODE Free Training: How to write your own 6-figure sales page »Sign up for Geoff’s free training on Feb 20, 2021! Download Geoff’s 6P Email Sequence for free » Get your hand's on Geoff’s free 6P email sequence, listen to his podcast, and connect with him from his website. (He’s got lots of excellent free resources!) NEW GIFT FOR YOU Cheatsheet: 4 Ways to make a Great First Impression w Your Website » Download this new cheatsheet to make a great first impression with your website. ASK A QUESTION Got a question about your Brand or website? Submit your question for the podcast here » SHARE THIS EPISODE Know someone who has their own business? Click the share button on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler -->

Ep 30030: 6 Steps to Get the Most Out of a Conference, Summit, or Live Event AFTER It's Over
You just attended an amazing event, conference, or online summit…now what!? How do you maximize all your takeaways, insights, and notes? My friend, Daniela Nica’s amazing summit Monetize Your Genius wraps up today. It was 7 days packed with value. I watched chat boxes fly with takeaways and nuggets from session after session. So how do we manage all of those insights? Check out this episode and learn: How do you prioritize takeaways? Who should you follow? How do you track progress? Why do you need some help after the event? ---> RESOURCES FROM THIS EPISODE Lauren Davis: Three Things I Analyze at All Live Events »Check out this episode from my friend Lauren Davis on her strategies for getting the most out of events! Mike Kim: Maximizing Your Value From Live Events » Here's an ‘oldie but a goodie’ from my friend Mike Kim's Brand You Podcast for how he approaches events and takeaways. NEW GIFT FOR YOU Cheatsheet: 4 Ways to make a Great First Impression w Your Website » Download this new cheatsheet to make a great first impression with your website. ASK A QUESTION Got a question about your Brand or website? Submit your question for the podcast here » SHARE THIS EPISODE Know someone who has their own business? Click the share button on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler -->

Ep 29029: Unleash your Brain’s full Potential and Propel your Business with Dr. Eugene Choi
In part 1 of this interview with Dr. Choi, we explored Why our brains sabotage us and our business success…often without us being aware? Today we discover HOW to tap into our brain’s superpower potential and propel our businesses forward. Discover some simple, science-based tactics to tap into your brain’s full abilities in part 2 of our interview. BONUS OFFER Register for the Monetize Your Genius Summit today! ---> RESOURCES FROM THIS EPISODE Register for the FREE Monetize Your Genius Summit » 27th Jan - 2nd Feb, 2021 Speakers, Coaches, Teachers, Trainers, And Course Creators, get empowered to create new streams of income around your expertise. Join me, along with 50+ industry experts with high-income skills! My session will cover The Exact Website Page Design for Coaches, Consultants, Trainers, Teachers and Speakers to Get Hired. Don’t miss this amazing opportunity to mastermind with 50+ industry leaders! http://rbyf.us/monetize Connect With Dr. Eugene Choi Subscribe to Neurohacking Podcast hosted by Dr. Eugene Choi. Email Eugene at [email protected] SHARE THIS EPISODE Know someone who has their own business? Click the share button on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler --> I help you Pitch, Position, and Profit from your brand. Find out more at robbyf.com.

Ep 28028: How to Use Your Brain to Unlock Business Success With Dr. Eugene Choi
Is your own brain secretly sabotaging your business success? Dr. Eugene Choi breaks it down for us in part 1 of this amazing interview. Discover why Eugene left behind the 6 years he spent getting his Doctorate degree and a 6-figure salary on a quest to connect the impact of your brain on your business. In part 1 of this interview, you’ll learn the answer to this question: How does your brain sabotage your business success? BONUS OFFER Register for the Monetize Your Genius Summit today! ---> RESOURCES FROM THIS EPISODE Register for the FREE Monetize Your Genius Summit » 27th Jan - 2nd Feb, 2021 Speakers, Coaches, Teachers, Trainers, And Course Creators, get empowered to create new streams of income around your expertise. Join me, along with 50+ industry experts with high-income skills! My session will cover The Exact Website Page Design for Coaches, Consultants, Trainers, Teachers and Speakers to Get Hired. Don’t miss this amazing opportunity to mastermind with 50+ industry leaders! http://rbyf.us/monetize Connect With Dr. Eugene Choi Subscribe to Neurohacking Podcast hosted by Dr. Eugene Choi. Email Eugene at [email protected] SHARE THIS EPISODE Know someone who has their own business? Click the share button on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler --> I help you Pitch, Position, and Profit from your brand. Find out more at robbyf.com.

Ep 27027: A New, Better Way to Build Your Coaching, Consulting, or Speaker Website
For too many Coaches, Consultants, and Speakers…the two ways we typically build great websites is BROKEN! If you’re starting or growing a business and you need a website, your two primary options are: DIY: Figure it out yourself PTP: Pay the Pro to do it for you The DIY approach wastes time and ends up costing you time…and usually clients. The PTP (Pay The Pro) approach forces you to choose a “pro” you can afford—NOT the one you need. Both approaches fail to help you grow your business. (In fact, they only add to your headaches!) In this episode, we explore a New, Better way for Coaches, Consultants, and Speakers to build a GREAT website. Discover a better way to a better website for your business. ---> RESOURCES FROM THIS EPISODE Discover a New, Better Way to Build Your Website » Interested in a New, Better Way to Build Your Coaching, Consulting, or Speaker Website? Sign up on the “Yes, I’m Interested!” list here and get more info. (No commitment required.) http://rbyf.us/live SHARE THIS EPISODE Know someone who’s interested in a new website? Click the share button on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler --> I help you Pitch, Position, and Profit from your brand. Find out more at robbyf.com.

Ep 26026: What You Should REALLY Be Paying A Website Professional To Do For Your Business
What should you expect to get from a professional website designer? Entrusting your website into the hands of a professional is scary. You already know your website is critically important to the success of your business. You don’t want to entrust it to just anyone. So what should you be looking for and what should you expect from a pro? Listen to this episode and discover the 4 areas your professional website designer SHOULD be winning FOR YOU like a champ! Listen to this episode and get answers to these questions: What are the four critical areas your website designer should knock out of the park for you? Why setting the WRONG goal for your website project and website designer can be costly? Why the WHOLE system of finding top-quality pro web designers is massively BROKEN…especially for starters, solopreneurs, and newer businesses? ---> RESOURCES FROM THIS EPISODE Share your Website Questions (and Woes) with Me » Send me your website challenges, questions, and woes as a business owner or brand and I’ll answer them on the show. SHARE THIS EPISODE Know someone who’s interested in a new website? Click the share button on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler --> I help you Pitch, Position, and Profit from your brand. Find out more at robbyf.com.

Ep 25025: 4 Mistakes To Avoid When Hiring a Professional Web Designer or Website Firm
How do you hire the right professional web designer or website firm for your brand and business? What should you be on the lookout for and where can you get tripped up? I’ve worked with hundreds of businesses, brands, and non-profits on their websites. I’ve also had the ‘shoe on the other foot’—working inside a company and working with an website design firms. When the time comes, this is one hire you want to get right!…for the sake of your business and your sanity. On this episode, I walk through 4 common mistakes you must avoid when hiring a professional web designer or web design/development firm. Listen to this episode and get answers to these questions: Why is the ‘pixel pusher’ is never the right hire? How the wrong hire can turn you into an addict? Why to search the proposal and contract for these clues so your website project doesn’t derail? Why do you need a plan BEFORE hiring a professional web designer or website design firm? ---> RESOURCES FROM THIS EPISODE Free Training: The Exact Website Wireframe For Consultants, Coaches, and Speakers to Get Hired » Reserve your spot for this free webinar training coming up on Thursday, Dec 17th at 1pm ET (12pm CT / 11am MT / 10am PT). SHARE THIS EPISODE Have a friend who’s trying to start or grow a consulting, coaching, or speaking business? Click the share button on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler --> I help you Pitch, Position, and Profit from your brand. Find out more at robbyf.com.

Ep 24024: Why Consultants, Coaches, and Speakers Must Know These Facts Before Choosing a Website Builder
The objective for website builders like Wix or Squarespace is simple: build your website without code. These are popular solutions for many consultants, coaches, and speakers when building your website. But what if the real challenge standing between you and a money-making website was more than just “having to know website code?” Listen to this episode and get answers to these questions: How should you evaluate website builders for your consulting, coaching, or speaker website? Why website builders have hidden challenges you should know about? Why consultants, coaches, and speakers get misled by Squarespace, Wix, GoDaddy and other popular website builders? ---> RESOURCES FROM THIS EPISODE Free Training: The Exact Website Wireframe For Consultants, Coaches, and Speakers to Get Hired » Reserve your spot for this free webinar training coming up on Thursday, Dec 17th at 1pm ET (12pm CT / 11am MT / 10am PT). SHARE THIS EPISODE Have a friend who’s trying to start or grow a consulting, coaching, or speaking business? Click the share button on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler --> I help consultants, coaches, and speakers create profitable websites from the ground up. Find out more at robbyf.com.

Ep 23023: The 9 Woes of Choosing a WP Theme for your Coaching, Consulting or Speaking Personal Brand Website
Nothing is more exciting AND anxiety-producing than choosing the “right” Wordpress Theme for your coaching, consulting, or speaking personal brand website. Don’t get fooled into thinking it’s no big deal. Listen to this episode and discover what should you account for and what should you be wary of when trying to choose the right Wordpress theme for your personal brand website? ---> RESOURCES FROM THIS EPISODE Free Training: The Exact Website Wireframe For Consultants, Coaches, and Speakers to Get Hired » Reserve your spot for this free webinar training coming up on Thursday, Dec 17th at 1pm ET (12pm CT / 11am MT / 10am PT) SHARE THIS EPISODE Have a friend who’s trying to start or grow a business? Click the share button on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler --> I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

Ep 22022: 7 Myths that Make Wordpress the Wrong Choice for Many Consulting, Coaching & Speaker Personal Brand Websites
What’s the best website builder or platform for your consulting, coaching, or speaker personal brand website? No doubt, the popular vote goes to Wordpress. But there are a lot of misperceptions around Wordpress and its usefulness for your business—especially if you’re a personal brand. In this episode, you’ll learn the answer to these questions and more: Why is having a Wordpress site not as “cheap” or inexpensive as I may think? Why should you be skeptical when hiring some web designers who recommend Wordpress to you? Why you’re NOT doomed if you choose a different option other than Wordpress? ---> RESOURCES FROM THIS EPISODE Free Training: The Exact Website Wireframe For Consultants, Coaches, and Speakers to Get Hired » Reserve your spot for this free webinar training coming up on Thursday, Dec 17th at 1pm ET (12pm CT / 11am MT / 10am PT) Why I Don’t Recommend Bluehost (And Many Other Popular, Cheap WordPress Hosts) » Read my blog post on why I do NOT recommend a cheap Wordpress host for your personal brand website. SHARE THIS EPISODE Have a friend who’s trying to start or grow a business? Click the share button on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler --> I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

Ep 21021: 3 Simple Steps to Segment Your Email List and Increase Sales
Email marketing still wins the day. It’s ALWAYS a great idea to grow your own email list. But too often, your email list and email marketing software get messy. They look like your sock drawer, not a top tier revenue stream for your brand. Today’s episode will practically lay out a simple, 3-step strategy to segment your email list. Because research shows, segmented and targeted emails generate more revenue than the shotgun approach—you know, when you write one email you send to your entire list no matter who they are. ---> RESOURCES FROM THIS EPISODE Watch My Short How-To Video Watch this short video to see how easy this is to setup for your own business. SHARE THIS EPISODE Have a friend who’s trying to start or grow a business? Click the share button ( ) on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler --> I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

Ep 20020: The 3 Proven Stages to Building an Audience and Growing Your Business
It’s the question every business and brand wants the answer to… What steps should I take to build a vibrant audience around my business? In this episode, my good friend and amazing marketing & branding consultant Sean Pritzkau shares his 3 proven steps to building an audience and growing your brand. When you listen through this episode, you’ll get the answers to these questions: How and where do you start when trying to attract an initial audience (and why do many get this wrong)? How do you know when you’re ready to grow your audience to the next level? Why do you wait until the 3rd step of the process to start spending money on marketing and more aggressive audience-building? Sean’s way of sharing these proven steps are so reproducible, you’ll be able to own them yourself and take action immediately. ---> CONNECT WITH SEAN PRITZKAU: Website: seanpritzkau.com Instagram: @seanpritzkau Facebook: facebook.com/seanpritzkau Twitter: twitter.com/seanpritzkau LinkedIn: linkedin.com/in/seanpritzkau/ SHARE THIS EPISODE Have a friend who’s trying to start or grow a business? Click the share button ( ) on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler --> I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

Ep 19019: The Critical Steps to Launching a Profitable Personal Brand with Mike Kim
This week we meet the FIRST special guest on the show—Mike Kim. Mike is a speaker and marketing strategist who specializes in brand strategy and copywriting. He’s been hired by some of today’s most influential thought leader brands including John Maxwell, Donald Miller, Suzanne Evans, and Catalyst. For years he was the Chief Marketing Officer of a successful multi-million dollar company near New York City. Nowadays you’ll find him helping personal brands get started, looking for the next great place to scuba dive, and bouncing between the East and West coast — all while teaching everything he knows about branding, entrepreneurship, and life through his hit podcast, Brand You. On this episode, Mike & I discuss how he started his own personal brand, how he overcame his lack of ‘formal business classes’, and what it takes for others to launch a profitable personal brand business. Listen and discover the critical steps to starting and building a successful personal brand. ---> RESOURCES FROM THIS EPISODE Mike’s FREE Brand You Bootcamp » The starting place for anyone considering launching a profitable personal brand business. MORE WAYS TO CONNECT WITH MIKE KIM: Website: www.mikekim.com Instagram: @mikekimtv Facebook: facebook.com/mikekimtv Twitter: twitter.com/mikekimtv LinkedIn: linkedin.com/in/mikekimtv/ Pics from the Recording Closet » As promised, check my Instagram for some pics from the ‘recording closet’ when Mike and I recorded this interview. Reality is way funnier than perception. SHARE THIS EPISODE Have a friend who’s wanting to start a personal brand business? Click the share button ( ) on your phone and share this episode with them right now. ---> LET’S CONNECT Web: https://robbyf.com Instagram: https://www.instagram.com/rfowler/ LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201 Facebook: https://www.facebook.com/rfowler Twitter: http://twitter.com/rfowler --> I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.