Season 4 · Episode 253
Why Good Content is Important? | Charli Hunt, Founder, Proof Content, a digital content agency
The Brand Called You · The Brand Called You
January 9, 202320m 16s
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Show Notes
Back in the earlier days, the content was limited to written form. Since there were limited forms of communication unlike today in 2022. It was an era of print media such as brochures, books, newspapers, and to some extent advertising which were in the form of hoardings, banners, etc. The content of which was in writing format.
Therefore, in today’s context content is a form of matter or material which useful to the end user.
About Charli Hunt and her journey
- My business was founded in 2012. But the story begins in 1903 when my Great Great Grandfather founded Foyles the Bookshop.
- I’m the fifth generation of entrepreneurs in my family. So I’ve always known I wanted my own business. And I wrote my first business plan at the age of 15.
- Proof Content is founded on a combination of creativity and a deep understanding of business.
- Today we’re a small team in-house who work with a network of over 150 freelance writers to harness the commercial power of words and make your website work harder.
- When I’m not at work you can find me reading and building up a library of my own, walking my dog Basil and occasionally braving a wild swim.