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Tips for marketing a Podcast | Prarthana Sibal, Head of Business Development, Pikkal, and Co, A B2B Podcast Agency
Season 3 · Episode 490

Tips for marketing a Podcast | Prarthana Sibal, Head of Business Development, Pikkal, and Co, A B2B Podcast Agency

The Brand Called You · The Brand Called You

May 30, 202223m 49s

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Show Notes

Content marketing comes in many shapes and sizes. Creators like you have a lot of options: blog posts, social media updates, visuals, videos, slide decks, and even more. You can even add podcasting to this mix. Audio is being used in clever ways to fit into the content plans of some top forward-thinking websites and blogs. Prarthana Sibal,  Head of Business Development, Pikkal and Co, A B2B Podcast Agency talks to us about podcasting.

About Prarthana Sibal

Prarthana Sibal is the Head of Business Development of Pikkal, and Co, A B2B Podcast.

About Pikkal, and Co

  • Pikkal & Co is an Award-Winning Corporate Podcast Agency.
  • We help brands and leaders achieve their business goals through Award-Winning Podcasts.
  • Since 2018, we have worked with leading brands in Asia producing over 1,000 podcast episodes for Leap, IBM, Julius Baer, Standard Chartered, National Library Board, Singapore Institute of Management, Cloudflare, AirAsia, and Xero.