The Brand Called You

Parth Chadha, the dynamic CEO and Founder of STAN is at the forefront of revolutionising the esports industry. With STAN, a blockchain-based esports fan engagement startup, Chadha merges his passion for gaming with cutting-edge technology. His innovative approach not only enhances the gaming experience but also empowers influencers and gamers alike. Join us as we delve into Chadha's journey and explore how his vision is transforming the future of esports and blockchain technology. [00:34] - About Parth Chadha Parth is the Chief Executive Officer and Founder of STAN, which is a blockchain-based esports fan engagement startup. It lies at the intersection of mobile gaming and esports, influencer tech, and web3.

In this episode of "The Brand Called You," Ritu Hemnani, a Hong Kong-based author, journalist, educator, and motivational speaker shares her journey from teaching in the UK to writing full-time, including the inspiration behind her debut historical novel, "Lion of the Sky." The book, written in verse and published by HarperCollins, explores the partition of India through the eyes of a young boy. Hemnani discusses the importance of empathy, community, and cultural heritage in her work, emphasizing the power of storytelling in bridging cultural divides. 00:31- About Ritu Hemnani Ritu is an author, a journalist, an educator, and a motivational speaker. Her debut historical middle-grade novel Lion of the Sky was published by HarperCollins in May 2024. She writes frequently for the South China Morning Post in Hong Kong. Ritu is an active member of the Society of Children’s Book Writers and Illustrators and the Women in Publishing Society.

In this episode of "The Brand Called You," Don Springer, Chairman of The Colton Group Inc. and an esteemed independent board director and advisor shares his extensive experience in corporate governance, growth strategies, and business model innovation. They discuss common pitfalls in board governance, the importance of diversity, effective growth strategies during economic downturns, and the transformative role of technology, particularly AI, in modern business practices. Tune in to gain valuable insights from a seasoned leader in corporate America. 00:31- About Don Springer Don is the chairman of The Colton Group Incorporated. He is an independent board director and advisor focused on board governance, growth strategies, and business model innovation. He's the director of Elm Analytics LLC, which is the leading provider of supply chain optimization through data and intelligence.

In this episode of The Brand Called You, Arthur Weiss, the Founder and CEO of AWARE Consulting delves into the transformative impact of AI and open-source intelligence (OSINT) on competitive and marketing intelligence. He shares insights on how businesses can harness these tools for enhanced decision-making and strategic advantage. Arthur's journey from biochemistry to becoming a thought leader in AI and intelligence showcases his visionary approach to technology adoption and innovation. Tune in to explore the future of business intelligence and the ethical considerations that come with AI advancements. 00:34- About Arthur Weiss Arthur is the founder and chief executive officer of AWARE Consulting on Osint, which is a competitive and marketing intelligence, and AI for business. His focus has shifted to exploring the impact of AI tools like ChatGPT on marketing and competitive intelligence, and how they can be used to enhance OSINT research.

In this episode of "The Brand Called You," Dina Karatza, a seasoned leadership and team coach from Greece shares her transformative journey from facing burnout in advertising to discovering the power of coaching. She discusses the critical challenges leaders face today, such as navigating technological changes, engaging a multi-generational workforce, and developing emotional intelligence. Dina also introduces her innovative approaches to team coaching, leadership succession, and personal branding. Tune in to learn how Dina's unique blend of professional expertise and cultural fluency helps leaders unlock their potential and drive organizational success. 00:41- About Dina Karatza Dina is a leadership and team coach. She is the founder of SISU COMMUNICATION. She is working as an Associate Coach in the Global Coach Group.

In the dynamic commercial real estate landscape, Shiv Parekh, Founder and CEO of hBits, is leading the charge in innovation. Through hBits, Parekh is democratising real estate investment by offering fractional ownership, making premium properties accessible to smaller investors. He highlights the transformative potential of blockchain for transaction transparency and AI for market insights. With India becoming a global front office, driven by high-value outsourcing, the demand for grade-A commercial properties is rising. Join us as we explore these developments and their potential impact on the industry. [00:36] - About Shiv Parekh Shiv is the Founder and Chief Executive Officer of hBits. He has earlier worked with City and the Stanford Management Company. He has been recognised by both Forbes and Business World amongst the 30 under 30.

In the ever-evolving world of financial technology, few stories are as compelling as that of Sonia Goklani, the driving force behind ClearTrack. As the founder and CEO, Sonia has seamlessly integrated her architectural background with a fervent passion for financial technology, leading to the creation of groundbreaking regulatory tools. ClearTrack, under her visionary leadership, has emerged as a beacon of innovation and integrity in the complex landscape of financial regulation. Sonia's journey from an idea sparked during a bus ride to spearheading a company that addresses critical industry needs is a testament to her resilience, ingenuity, and unwavering commitment to excellence. [00:18] - About Sonia Goklani Sonia is the CEO of ClearTrack for the last 11 years. She has experience working for many premier financial institutions like Deutsche Bank, Citibank, and Goldman Sachs.

In this episode of "The Brand Called You," Tammy Alvarez, CEO of Career Winners Circle and author of "Escaping The Career Trap: Transform Your Apathy into Ambition and Never Hate Mondays Again" shares her incredible journey from Wall Street executive to transformational coach, offering practical advice on overcoming career stagnation, leveraging personal strengths, and achieving work-life balance. She emphasizes the importance of loving your work and how everyone can break free from the career traps holding them back. Don't miss Tammy's inspiring stories and actionable tips for reigniting your career passion. 00:37- About Tammy Alvarez Tammy is the Chief Executive Officer of Career Winners Circle. She's an author, a professional keynote speaker, an inspirational coach, a trainer, and an epic storyteller. She's the author of a book titled Escaping the Career Trap: Transform Your Apathy into Ambition and Never Hate Mondays Again. Her roles included Managing Director at AIG, and first senior vice president at the bank, Leumi USA. She was the Chief Operating Officer at Genesis10. And the Senior VP at Bank of America.

In this episode of "The Brand Called You," Georgia Donaldson, a seasoned leadership coach and former Chief People Officer shares her journey from HR to leadership coaching, the evolution of HR roles, the impact of technology on HR practices, and the importance of emotional intelligence in leadership. She also discusses the challenges HR professionals face today and how continuous learning can foster effective leadership. Tune in to gain valuable insights from Georgia's extensive experience in HR and coaching. 00:36- About Georgia Donaldson Georgia is a leadership coach. She has served as the Chief People Officer for a large manufacturing company, and the country chief cultural and Human Development Officer for a regional Financial Group of Companies.

In this episode of The Brand Called You, Marcel Gomes, the Executive Secretary of the NGO, Repórter Brasil shares his insights on the critical social and environmental issues linked to Brazil's commodity supply chains, including modern slavery, child labor, and deforestation. He also highlights the efforts being made to improve labor conditions in the textile industry and the importance of sustainable practices. With his extensive research and dedication, Marcel sheds light on the hidden impacts of commodity production and the need for stronger regulations and better monitoring systems. 00:37- About Marcel Gomes Marcel is the Executive Secretary of the NGO, Repórter Brasil. He has been coordinating research on the social and environmental impacts of commodity supply chains and textile and garment production. In 2024, Marcel received the Goldman Environmental Prize for his work in South and Central America.

In this episode of "The Brand Called You," Dr. Patrick Vavken, Head of Orthopaedics and Traumatology at ADUS Klinik and a pioneering healthcare entrepreneur shares his journey from a sports-loving youth to leading a top clinic in Zurich. He discusses the immediate impact of orthopedic treatments, the importance of personal patient experience, and his innovative approach to transforming ADUS Klinik into a cost-effective institution. Learn how he balances patient care with business acumen and integrates advanced technology in healthcare. This conversation provides valuable insights for anyone interested in the future of medical practices. 00:38- About Dr. Patrick Vavken Dr. Patrick is the head of orthopedics and traumatology, at the ADUS Klinik. He's a healthcare entrepreneur. He is both a shareholder and a surgeon with a specialized focus on treating shoulder and elbow injuries, especially in orthopedic sports medicine at Alphaclinic Zurich.

In this episode, we engage with Ruth Davey, the visionary Founder Director of Look Again. Ruth shares her unique journey from community development to pioneering mindful photography, a practice that intertwines mindfulness with the art of seeing through a camera lens. In this insightful conversation, Ruth discusses how mindful photography can enhance mental health, resilience, and well-being. She also delves into the methodology behind ‘Look Again’, its global impact, and how this innovative approach can be adapted to diverse cultural contexts to foster a deeper connection with oneself and the environment. [00:36] - About Ruth Davey Ruth is the Founder Director of Look Again. She is a facilitator and trainer of Mindful Photography for mental health, well-being, resilience, and regenerative change.

In today's fast-paced and interconnected world, balancing personal and professional networking has become a critical skill, especially with the advent of digital platforms that blur the lines between these spheres. Manoj Gursahani, a renowned networking guru, global strategist, and author of the insightful book "The Human Connect," sheds light on this delicate balancing act. His approach emphasises genuine connections over transactional interactions, advocating for a more human-centric approach to networking that transcends the boundaries of personal and professional lives. [00:33] - About Manoj Gursahani Manoj is a Networking Guru. He is a global strategist and a business coach. He is the author of a book titled, “The Human Connect.” Manoj is also the co-founder of a healthcare company under the name Vera Healthcare.

Join Swami Mukundananda in a deep-dive conversation at “The Brand Called You” into ancient Hindu teachings in this enlightening episode. From the significance of Vedas to dispelling misconceptions about Hinduism, explore the timeless wisdom that guides spiritual seekers today. 02:10- About Swami Mukundananda Swami Mukundananda is a global spiritual leader and is an authority on mind management. He's the founder of JKYog and JKU. He's the author of several other books. Swami Ji is an alumnus of IIT Delhi and IIM Calcutta.

Join us as we delve into the world of marketing with Archana Dhankar, a seasoned leader and influencer in the global marketing landscape. From her roots in digital marketing to crafting integrated campaigns that resonate internationally, Archana shares insights on brand storytelling, leveraging data analytics, and the future of marketing trends. 00:38- About Archana Dhankar Archana is a marketing leader, influencer, and content creator. She has formerly worked with Mimecast, Purplebricks, and EDB.

Gopal A Iyer, COO of Noble House Consulting Pte., shares his journey from HR to coaching and consulting. He discusses common challenges in career transitions, the importance of personal branding, and how he incorporates his strategic consulting background into coaching. Iyer also touches on leadership alignment in companies and the role of AI and analytics in modern consulting practices. 00:37- About Gopal A Iyer Gopal is the Chief Operating Officer of Noble House Consulting Pte. He's also a podcast host and hosts the podcast which is titled, Career Shifts- Stories of Reinvention.

In the latest episode of "The Brand Called You," Anand Shah, the founder of Chaturji.ai and Ignite Solutions delves into his entrepreneurial journey, from his early tech ventures to his current focus on enhancing AI for team collaboration. He discusses the inception and vision behind Chaturji.ai, a platform designed to leverage AI prompts for improving business processes. Shah also shares valuable lessons for tech entrepreneurs, emphasizing the importance of market validation, minimizing failure costs, and the critical role of marketing and sales in tech startups. Tune in for an inspiring conversation packed with insights on technology, innovation, and entrepreneurship. 00:36- About Anand Shah Anand is the founder of Chaturji.ai and also the founder of Ignite Solutions. He has promoted several businesses and helped Startups and Enterprises to rapidly build Digital Products.

In the rapidly evolving landscape of healthcare, the integration of artificial intelligence (AI) is revolutionising the way we approach medical data and treatment methodologies. Dr. Lana Feng’s journey exemplifies this transformative shift, where her expertise in data curation and her innovative approach to tackling challenges in CAR-T therapy are making significant strides in the industry. This episode delves into her insights on the pivotal role of data curation in AI-driven healthcare and the complexities surrounding CAR-T therapy, offering a glimpse into the future of medical innovations. [00:14] - About Dr. Lana Feng Dr. Feng is the CEO and co-founder of Huma.ai, a leading generative AI solution for life sciences. She is recognized for her expertise in data curation, automation, and the integration of AI technologies to streamline processes and enhance decision-making in these critical sectors. Dr. Feng's contributions to the field have been highlighted in industry reports and recognized by leading organisations, positioning her as a thought leader in the intersection of AI and healthcare.

Welcome to the episode on scaling AI solutions in healthcare, where we delve into the transformative journey of applying artificial intelligence to revolutionise patient care and operational efficiency. Our focus is on the pioneering efforts led by Ankur Teredesai, whose career spans from groundbreaking research in AI to founding successful startups that are redefining healthcare delivery. Join us as we explore how AI is not just a tool for innovation but a catalyst for improving outcomes and accessibility in healthcare worldwide. [00:15] - About Ankur Teredesai Ankur is the CEO of CueZen, a generative AI Engine for lifestyle data that drives behaviour change for better health outcomes. He is a Professor at the University of Washington. Ankur is deeply involved in leveraging AI to transform healthcare through personalised care solutions.

In a recent episode of The Brand Called You podcast, Dr. Joseph Dugger, CEO of OneLife Direct Care, shares his journey and vision to transform healthcare for 1 million individuals by 2025. Dr. Dugger's direct primary care model emphasizes patient-centered care, leveraging technology for improved accessibility, and reducing healthcare costs for employers. Discover how his innovative approach is making quality healthcare more affordable and accessible for all. 00:35- About Dr. Joseph Dugger Joseph is the Chief Executive Officer of OneLife Direct Care. He's a physician, his vision is to transform the lives of 1 million individuals by 2025, making affordable immediate health care a reality for all.

In this episode of "The Brand Called You," Matt Clark, Chief Igniter of The Virtual Edge shares his journey from a door-to-door salesman in South Africa to leading a global business that leverages LinkedIn for B2B marketing success. Learn how Matt's innovative systems help service-based entrepreneurs generate high-quality leads, streamline sales, and achieve scalable growth. Discover key trends in digital marketing, the importance of personal branding, and the role of AI in today's marketing landscape. Matt's insights will inspire you to rethink your approach to professional networking and client acquisition. 00:36- About Matt Clark Matt is the chief igniter of The Virtual Edge. He is a master at accelerating businesses and is an entrepreneur himself. He is an Amazon best-selling author, known authoritative and sought-after international speaker, and digital media expert with a wealth of business and sales knowledge

In this insightful interview on 'The Brand Called You', Ben Tallon shares his journey from freelance illustrator to acclaimed author, exploring the multifaceted nature of creativity in his latest book 'The Creative Condition' and reflecting on the personal journey recounted in 'Champagne and Wax Crayons: Riding the Madness of the Creative Industries'. Discover how creativity spans far beyond traditional artistic endeavors, impacting diverse fields from science to business. 00:33- About Ben Tallon Ben is the author of a book titled Champagne and Wax Crayons: Riding the Madness of the Creative Industries. He's also the author of another book called The Creative Condition. Ben is an illustrator, author, and host of The Creative Condition Podcast.

In the latest episode of "The Brand Called You," Ravi Sreedharan, President of the Indian School of Development Management (ISDM) with over two decades of corporate experience in cities like Dubai, Hong Kong, Jakarta, and Cairo, shares his inspiring journey of transitioning to the social sector. He talks about the pivotal role of the Azim Premji Foundation in reshaping his vision and the establishment of ISDM to address the unique challenges in the social sector. Ravi highlights the critical need for development management and innovative philanthropy to create a lasting social impact. Listen to this engaging conversation to learn more about Ravi's insights on leadership, societal challenges, and the future of development management. 00:39- About Ravi Sreedharan Ravi is the president of the Indian School of Development Management. He has worked in the corporate world for 24 years in Dubai, Hong Kong, Jakarta, in Cairo.

In today's global economy, the landscape of blue-collar employment is undergoing a profound transformation, driven by innovative technologies and a growing emphasis on empowerment. This transformation is vividly exemplified by Huntr, a pioneering platform revolutionising how enterprises source, manage, and onboard their blue-collar workforce. By leveraging advanced technology and a deep commitment to empowering workers, Huntr is reshaping traditional recruitment paradigms, ensuring fairness, transparency, and efficiency throughout the hiring process. [00:35] - About Samuel Joy Samuel is the Founder and Chief Executive Officer of Huntr. It is a migrant worker marketplace that revolutionises how enterprises source, manage, and onboard their blue-collar workforce.

Welcome to the discussion on empowering growth through technology and empathy. In today's rapidly evolving landscape, leaders like Lakshmi Sharma exemplify how strategic vision and empathy can drive transformative change. As Chief Product and Strategy Officer, board member, and advocate for diversity, equity, and inclusion, Lakshmi brings a wealth of experience from California, USA. Join us as we delve into her insights on leveraging technology, fostering a culture of innovation, and nurturing empathetic leadership to achieve sustainable growth in dynamic markets. [00:31] - About Lakshmi Sharma Lakshmi is the Chief Product and Strategy Officer. She is a board member, an investor, and an executive coach. Lakshmi is very passionate about DEI. She has been recognised and felicitated several times.

In this enlightening episode of "The Brand Called You," Paul Allen, CEO of Soar AI Studio and Founder of Ancestry.com shares his journey from disinterest in business to becoming a tech entrepreneur, and the transformative potential of AI in personalizing human potential and productivity. He discusses Soar AI Studio's mission to uplift humanity by harnessing AI to enhance individual strengths, improve training outcomes, and foster responsible AI use. Allen also delves into the future of agentive AI and its impact on personal and professional life. 00:41- About Paul Allen Paul is the Chief Executive Officer of Soar AI studio. It was earlier ancestry.com. He has received numerous accolades, including the Ernst and Young Utah, Entrepreneur of the Year in 2000. And the Marketing Sherpa National Entrepreneur of the Year in 2008.

In this episode of "The Brand Called You," Lara Bezerra, founder of WorkCoherence and a renowned mentor and advisor shares her journey from leading multinational pharmaceutical companies to founding WorkCoherence, a company dedicated to nurturing purpose-driven leadership. She delves into the importance of coherence in leadership, the role of empathy and compassion, and how purpose can transform organizational culture and drive innovation. Lara's insights are not only practical but deeply inspiring, providing a roadmap for leaders to integrate purpose into their daily practices and foster a thriving work environment. 00:38- About Lara Bezerra Lara is the founder of WorkCoherence. She's a mentor and an advisor, nurturing a world for coherent leadership and life with purpose. Lara has also been associated with India, she was the former chief executive officer of Roche, India. She has been recognized and felicitated several times. She's a fellow member of the YPO.

Explore the transformative insights from Gautam Hazari, Co-Founder and CTO of Sekura Mobile Intelligence, as he delves into the intersection of telecom and technology, AI's role in shaping the future, and the imperative of humanizing digital experiences for enhanced security. 00:36- About Gautam Hazari Gautam is the co-founder and chief technology officer of Sekura Mobile Intelligence. He is a futurist and a technology enthusiast, an insightful, strategically driven Technology Leader with over 24 years of robust experience in the Telecoms industry.

Join the engaging interview with Vinee Ajmera, Founder and CEO of Personage, as she delves into the essence of executive presence. Vinee’s diverse career—from aviation to executive coaching—has given her unique insights into what makes a leader truly impactful. Discover her definition of executive presence, the significance of gravitas, authenticity, and confidence, and how these qualities can shape effective leadership. Learn how Vinee’s experiences across generations and industries have influenced her approach to coaching and empowering high-performing teams. Tune in to gain wisdom on bridging generational gaps in the workplace, the importance of body language and vocal tone, and the role of emotional intelligence in leadership. 00:33- About Vinee Ajmera Vinee is the founder and chief executive officer of Personage. She's an acclaimed executive presence coach.

In the dynamic world of food entrepreneurship, leaders like Rinka Banerjee exemplify vision, innovation, and impact. Rinka, the Founder and Director of Thinking Forks Consulting and Co-Founder of Tasty Tales, brings decades of experience and a passion for transforming ideas into reality. Through her insights and leadership, Rinka inspires a new generation of entrepreneurs to navigate challenges, embrace innovation, and drive meaningful change in the realm of food and nutrition. Join us as we delve into her journey and glean invaluable leadership lessons in food entrepreneurship. [00:34] - About Rinka Banerjee Rinka is the Founder and Director of Thinking Forks Consulting. She is the Co-founder of Tasty Tales.

Effective communication is essential in today's interconnected world, especially for global leaders. Eun J. Lee, CEO of the Seoul International Institute, enhances executive communication by championing mindful communication—aligning intention, action, and speech. Lee's approach addresses common challenges faced by executives in multicultural environments, emphasising the authentic and clear expression of one's essence and intentions. In this episode, we explore Lee's journey and the principles behind her transformative strategies. Join us to uncover the profound impact of mindful communication on personal and organisational success. [00:36] - About Eun J. Lee Eun is the Chief Executive Officer of the Seoul International Institute. She co-authors the Stanford Impact by LEAD Book Project on ESG Corporate Sustainability.

In this captivating interview, renowned Austrian composer Walter Werzowa takes us on a fascinating musical odyssey. From co-writing Beethoven's 10th Symphony using AI to creating the world's most recognizable audio brand for Intel, Werzowa's exceptional career is a testament to the transformative power of music. Discover how he embraced innovation, broke conventions, and harnessed the healing potential of sound to overcome his son's debilitating illness. Werzowa's insights inspire us to embrace our passions, learn from our mistakes, and harness music's ability to unite humanity. 00:37- About Prof Walter Werzowa Prof Walter is an Austrian composer with over 30 years of experience in the music industry. He joined the AI team to co-write Beethoven's 10th Symphony, performed with Robbie Williams. He earned music credits on Steven Spielberg's "Minority Report." He worked on "Mortal Kombat" and "Mercury Rising." He is most famous for composing the Intel jingle considered the most performed audio branding mark in the world. He is a university professor at the University of Music and Performing Arts in Vienna.

In this captivating interview, David Fuller, Co-founder and CEO of Artificial, takes us on a remarkable journey through his life, tracing his passion for technology from the early days of playing computer games on CPM to his groundbreaking work in revolutionizing life sciences. With a wealth of experience spanning National Instruments, Lego Mindstorms, Kuka Robotics, and now Artificial, Fuller shares his insights on the power of abstraction, the impact of AI and quantum computing, and his mission to digitize and standardize scientific experimentation. Get ready to be inspired by his unwavering pursuit of purpose and his vision for transforming drug discovery, cell and gene therapies, and beyond. 00:08- About David Fuller David is the CEO of Artificial. He has a 25+ year professional background in business and technology spanning Measurement, Automation, and Robotic Systems. He has worked as a developer, Head of Engineering, CTO, Managing Director, and Board Member for global multi-billion dollar tech companies.

In this insightful interview, Dr. Aasim Saeed, the founder and CEO of Amenities Health, shares his visionary approach to revolutionizing patient experience in the healthcare industry through digital memberships. Drawing from his medical background, consulting experience at McKinsey, and leadership role in digital health at Baylor Scott and White Health, Aasim offers a unique perspective on the challenges and opportunities within the healthcare system. He discusses the importance of aligning financial incentives with patient satisfaction, leveraging healthcare brands, implementing subscription models with transparent pricing, and the potential role of AI in addressing healthcare's biggest problems. He challenges the industry's claims of being patient-centric and urges providers to acknowledge and address the disconnect between rhetoric and reality to truly transform the patient experience. 00:09- About Dr. Aasim Saeed Dr. Aasim Saeed is the Founder/CEO of Amenities Health - a Digital Membership Platform focused on helping health systems acquire new patients, engage users, and build brand loyalty. He also served as the VP of Digital Health and lead for the Digital Health Office at BSWH for 4 years, where he managed a department of 150+ FTEs and a $40M annual budget.

In this insightful episode of The Brand Called You, Roger Martin, the dynamic CEO of ThriveMore Brands and co-founder of RockBox Fitness and beem Light Sauna shares his remarkable journey from a 25-year career in pharmaceuticals to founding two national franchise brands. He dives into his sales and marketing philosophies, the importance of customer retention, and how to harness the power of social media for business growth. Roger's story is a testament to the power of reinvention and resilience in the face of change. 00:32- About Roger Martin Roger is the Chief Executive Officer of ThriveMore Brands. He's the co-founder of two national franchise brands RockBox Fitness and beem Light Sauna.

In the dynamic realm of fleet management, FLEECA India Pvt. Ltd stands as a beacon of innovation, leveraging technology to redefine operational efficiency and sustainability. Led by Founder and CEO Tikam Jain, FLEECA pioneers solutions that optimise tyre management, addressing critical challenges faced by fleet owners. By promoting tyre retreading and extending tyre lifespans, FLEECA not only enhances operational performance but also reduces environmental impact. With a commitment to excellence and sustainability, FLEECA is reshaping the landscape of fleet management, driving positive change in the industry. [00:33] - About Tikam Jain Tikam is the Founder and Chief Executive Officer of FLEECA India Private Limited. He is a member of TiE, The Indus Entrepreneurs Organisation in Rajasthan

In this episode of ‘The Brand Called You’, we delve into the expertise of seasoned marketer Lisa Perry, who unveils the key components and strategies essential for brand success. From defining your brand's purpose to crafting a compelling narrative, we explore how to differentiate and dominate in a crowded marketplace. Join us as we decode the secrets of brand strategy, empowering you to chart a course toward brand brilliance and resonance with your audience. [00:39] - About Lisa Perry Lisa is a Global Marketing Executive. She is the author of a book titled, “How to Develop a Brand Strategy: A Step-By-Step Guide”.

In this episode of The Brand Called You, Anita Goyal, MBE, Chair and Trustee of The Hemraj Goyal Foundation and Trustee of the Hallmark Care homes Foundation shares her inspiring journey from a science teacher to a dedicated philanthropist, focusing on education, poverty alleviation, and women's empowerment. Through initiatives like Inner Spark, she aims to improve mental health and well-being among young people. Anita's work extends globally, impacting children and women in the UK, India, and Nepal. Her mission is to create lasting change by addressing both immediate needs and long-term solutions. 00:35- About Anita Goyal Anita is the Chairman and Trustee of The Hemraj Goyal Foundation. She is the trustee of The Hallmark Care homes Foundation. She is the vice president of Barnardo’s and an ambassador of the Alzheimer Society.

In the latest episode of "The Brand Called You," Marc-Antoine Tschopp, author of "Elevating CEO Consciousness: 6 Steps for Leadership in the Storm" shares his unique journey from corporate success to personal fulfillment and learns about the six-step approach to leadership that emphasizes consciousness, love, and self-awareness. This insightful conversation explores the importance of pausing, observing, making conscious decisions, respecting oneself and others, and the profound impact of expecting nothing in return. Tune in to gain valuable leadership lessons and understand how to navigate the complexities of today's business world. 00:46- About Marc-Antoine Tschopp Marc-Antoine is a conscious whisperer. He is the author of a book titled Elevating CEO Consciousness: 6 Steps for Leadership in the Storm. He is a fellow member of the YPO.

Delve into the transformative potential of AR and VR technologies in medical training simulation. Discover insights from Jeno Manickam Durairaj, Co-Founder and CTO of MediSim VR, as he discusses the evolution of immersive technology and its applications in revolutionizing healthcare education. 00:34- About Jeno Manickam Durairaj Jeno is the Co-Founder and Chief Technology Officer at Medisim VR. He specializes in developing immersive experiences that merge the digital and physical worlds.

In this episode of "The Brand Called You," Doug Howarth, CEO of Hypernomics Incorporated shares his journey and introduces Hypernomics, a groundbreaking approach to market analysis that incorporates multiple dimensions beyond traditional supply and demand. Learn how this innovative model is being utilized by industries like aerospace and defense, and discover its potential to revolutionize economics and product development. 00:35- About Doug Howarth Doug is the Chief Executive Officer of Hypernomics Incorporated. He's an author, inventor, and discoverer of Hypernomics. He's the author of a book titled Hypernomics: Using Hidden Dimensions to Solve Unseen Problems.

In a world of constant change, understanding these concepts is crucial. Justin Breen, founder and CEO of BrEpic Network, exemplifies this journey. With a career rooted in storytelling and connecting visionary entrepreneurs, Breen's work highlights the power of purpose-driven innovation. His dedication to helping leaders articulate their purpose and share transformative stories demonstrates how these elements intertwine. As we explore their roots, let's reflect on our paths and consider how we can harness purpose and innovation to create meaningful impact in our communities and beyond. [00:12] - About Justin Breen Justin is the Founder and CEO of BrEpic Network, a company dedicated to amplifying the stories of visionary entrepreneurs and business leaders. With a background in journalism, he has a unique talent for identifying and telling compelling narratives that resonate with audiences. His career transition from journalism to entrepreneurship was driven by a passion for helping leaders articulate their purpose and share their innovative ideas with the world.

Discover the transformative impact of AI on brand strategy with Christopher Rubin, Chief Creative Officer of BrandMultiplier.ai. In this episode, Christopher explores core branding principles such as authenticity, consistency, and differentiation, highlighting the pivotal role of emotional resonance in building brand loyalty. With AI enabling hyper-personalised experiences and dynamic content creation, brands can connect with audiences on a deeper level. Join us to learn how AI is revolutionising brand strategy, and unlocking new avenues for growth and engagement in the digital age. [00:34] - About Christopher Rubin Christopher is the Chief Creative Officer of BrandMultiplier.ai. He entered the world of marketing as a copywriter, where he had the opportunity to work on accounts for major brands like Disney and Hard Rock Cafe.

In the interview, Jesse James Wroblewski, CEO of Supervillain and author of "Marketing for Super Villains", discussed his three key concepts of differentiation, decommoditization, and world domination for effective marketing strategies. He covered common mistakes brands make in trying to differentiate, like not going all-in on what makes them unique. Wroblewski explored how technology enables differentiation through social media but also increases competition. He also touched on the role of consumer trends, risks of watering down your differentiator, components of a "world domination" strategy, maintaining brand authenticity while pursuing global markets, and social media's impact on industry dominance. About Jesse James Wroblewski Jesse is the Chief Executive Officer of Supervillain. He's the author of a book titled, Marketing for Supervillains: Diabolical Tips on Differentiation, Decommoditization and World Domination. He helps brands desperate for distinction and rescues companies from commoditization.

In this interview, David Marriott, the founder and CEO of Ubuntu Education, discusses the philosophy and meaning behind the term "Ubuntu". He explains the hub's goal of providing a decolonized approach to developing education in Africa by tapping into the wisdom of experienced African educators. Marriott highlights the unique challenges faced by African educators such as lack of affordable resources and professional development opportunities. He describes the hub's role in facilitating networking, sharing resources, and giving educators a platform to voice their perspectives. Marriott also elaborates on the concept of distributed leadership in schools. About David Marriott David Marriott is the founder and chief executive officer of Ubuntu Education. David is an experienced Headteacher with educational experience in Africa and the UK. He understands the nuances that give African education a uniquely exciting flavour on the global education stage.

In this episode of "The Brand Called You," Peter Stevens, an executive coach and co-founder of the Personal Agility Institute shares his expertise on agility, its impact on leadership, and how his Personal Agility System helps leaders and teams make better decisions. He also addresses common misconceptions about agile methodologies and offers advice for executives hesitant to adopt these approaches. Tune in to learn how clarity of purpose and effective coaching can transform organizations. 00:32- About Peter Stevens Peter is an executive coach and consultant. He is an accelerator, a problem solver, and a listener. He is the co-founder of the Personal Agility Institute. He is the author of a book titled Personal Agility: Unlocking Purpose, Alignment, and Transformation He has also written Ten Agile Contracts: Getting Beyond Fixed-Price, Fixed Scope, and Extreme Manufacturing, Explained.

In this insightful episode of "The Brand Called You," Dr. Shuchin Bajaj, the visionary Founder Director of Ujala Cygnus Hospitals discusses his journey from a resource-constrained background to establishing 22 hospitals with 2500 beds across India. He highlights the importance of providing high-quality, affordable healthcare to small towns and villages, leveraging technology, and engaging with local communities. Learn how Dr. Bajaj's innovative approach is transforming the healthcare landscape for underserved populations. 00:33- About Dr. Shuchin Bajaj Dr. Bajaj is the founder director of the Ujala Cygnus hospitals. He has the vision to provide super specialty and emergency health care to district towns of the states of India, where no such facilities currently exist. Dr. Bajaj has also been awarded the Global Social Entrepreneur of the Year by the Schwab Foundation and the World Economic Forum.

In today's fast-paced and ever-evolving world, the ability to take calculated risks and lead boldly is more crucial than ever. Successful leaders understand that growth and innovation stem from stepping out of their comfort zones and embracing uncertainty. Sarah Davis, a motivational speaker, author, coach, and adventurer, epitomises this ethos. From her corporate beginnings in risk management to her daring expedition paddling the length of the Nile, Sarah's journey is a testament to the power of risk-taking and fearless leadership. Join us as we delve into Sarah's remarkable story and uncover how embracing risk can transform both personal and professional lives. [00:33] - About Sarah Davis Sarah is a motivational speaker, an author, a coach, and an adventurer. She is the author of a book titled, “Paddle the Nile: One Woman's Search for a Life Less Ordinary”. Her forthcoming book is titled, “Gulp”. Her overarching message is, “Think Big, Act Bold, Do More”.

In this episode, Tolga Kurtoglu, CEO of Leap AI offers a profound exploration of the imperative nature of a comprehensive validation process for startups, especially within the framework of a venture studio. He emphasises continual questioning over predetermined solutions, advocating for perseverance and dedication in pursuing entrepreneurial goals. The conversation delineates a meticulously structured five-stage validation journey, wherein startups progress from ideation to market readiness. This approach, underscores the fusion of innovative thinking with disciplined execution, epitomising the essence of entrepreneurial endeavours in today's dynamic business landscape. [00:17] - About Tolga Kurtoglu Tolga is the Founding Partner and CEO of Leap AI. He is the former CEO of Palo Alto Research Center. He is a passionate advocate of responsible technology development.

In this engaging episode of "The Brand Called You," Subhrangshu Kumar Neogi, the Co-Founder and Executive Director of Trustmore HQ shares his extensive journey from corporate leadership to entrepreneurial success in the FinTech industry. He discusses the mission of Trustmore HQ, which focuses on creating a trusted and transparent ecosystem for financial transactions. Neogi also emphasizes the importance of customer feedback in shaping their offerings and highlights the company's flagship product, EscrowPay, India's first escrow-as-a-service offering. Tune in to learn about the challenges, strategies, and plans of Trustmore HQ in the evolving digital landscape. 00:34- About Subhrangshu Kumar Neogi Subhrangshu is the co-founder and executive director of Trustmore HQ. He has served across industry sector segments, such as CPG, retail, telecom, financial services, media, etc, for over two decades.