Season 4 · Episode 399
Advocate for the triple bottom line | Dr Barrie E Litzky | Assoc Prof of Entrepreneurship | Drexel University
The Brand Called You · The Brand Called You
April 4, 202325m 31s
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Show Notes
Big business is the root of all evil, right? Well, it doesn't have to be. Drexel professor Barrie Litzky breaks down how some businesses use the free market to improve the world – and why more businesses need to do so
00:38- About Dr Barrie E Litzky & her journey.
- Barrie Litzky, PhD is an associate professor of Entrepreneurship at the Charles D. Close School of Entrepreneurship.
- She teaches social entrepreneurship, sustainable innovation, and mindfulness. Barrie's research centres on the role of business in society and how organizations and their members create and respond to social justice issues.
- Her publications appear in Entrepreneurship Theory and Practice, Business Ethics, and Ethics and Entrepreneurship