Brave or Naive?
Lessons learned from pursuing the entrepreneurial dream, presented by Evan Davis.
The Bottom Line · BBC Radio 4
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Show Notes
Is escaping the rat race always a good idea? Many people dream of giving up the day job to start their own business - and we often hear about the success stories. But does everyone have what it takes? Evan Davis and guests compare the dream and the reality.
GUESTS:
Luke Johnson, Entrepreneur and Founder of Risk Capital Partners
Paula Fry, former Director, Fashion Seeker UK
Sarah Meredith, Sole Trader, Rock Cakes
Deirdre Critchley, former Director, Jammy Cow
Producer: Elizabeth Cassin.