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Why Signs Aren’t On Roofs Anymore
Episode 92

Why Signs Aren’t On Roofs Anymore

The Billboard Mastery Podcast

March 22, 20246m 55s

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Show Notes

There are many spots you can place a billboard on – including walls, benches, and telephone poles – but there’ one place that most cities in the U.S. have outlawed: building roofs. What used to be one of the mainstays of billboard placement has been blocked from new construction for decades. In this Billboard Mastery podcast we’re going to explore what happened to roof mounts and why it’s unlikely to ever change.

Topics

billboardoutdoor billboardinvestingbillboard investingoutdoor billboard investingsign investingoutdoor advertisingfrank rolfe