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Show Notes
Warren Buffett’s partner Charlie Munger once criticized Berkshire Hathaway’s early focus on what he called “cigar-butt” investing. Yet it’s a philosophy that also holds true for billboard signs. In this Billboard Mastery podcast we’re going to explore what “cigar-butt” signs actually are and their advantages and disadvantages.
Topics
billboardoutdoor billboardinvestingbillboard investingoutdoor billboard investingsign investingoutdoor advertisingfrank rolfe