Episode 87: Anthony Casalena
Squarespace founder and CEO Anthony Casalena (@acasalena) is my guest in Episode No. 87 of The Big Web Show ("everything web that matters").
Audio is streamed directly from the publisher (aphid.fireside.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Squarespace founder and CEO Anthony Casalena (@acasalena) is my guest in Episode No. 87 of The Big Web Show ("everything web that matters").
We discuss the platform's capabilities and the three markets it serves (consumer, designer, developer); the journey from one-person start-up to 120-person company; the launch of Squarespace's new e-commerce platform; how to design a start-up that makes money the day it launches; ways to build community around a non-open-source platform; the effectiveness of good old-fashioned traditional advertising in marketing an internet company like Squarespace; staffing up and laying people off; and much more.
Links for this episode:
This episode of The Big Web Show is sponsored by Shutterstock.com. Use offer code “BIGWEBSHOW3” to save 30% off any Shutterstock photo package.