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How To Position Your Brand So It Better Connects & Converts
Season 1 · Episode 27

How To Position Your Brand So It Better Connects & Converts

Brand strategist, Doug Fox, joins us this week to talk about how to develop sharp, audience-centric positioning/messaging strategies that will connect and convert audiences, inspire better creative and get more out of your channels and spend.

The Animalz Content Marketing Podcast · Animalz

September 3, 201952m 13s

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Show Notes

As content marketers, we’re laser-focused on, well, content and the strategy we create around it. But even the best writing will fall flat if you’re working with the wrong value proposition or worse: none at all. Today, we’re joined by brand strategist Doug Fox, who shares his advice on finding a unique message that connects with their audience and drives new business.

Topics

content marketingbrandbrand positioningbrandingmarketing strategy