![My #1 Favorite Marketing Tip - Make It FREE! [VIDEO VERSION]](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6440074/Black_And_White_Modern_Minimal_CD_Album_Cover-128uaog.jpg){kind=logo}
Episode 507
My #1 Favorite Marketing Tip - Make It FREE! [VIDEO VERSION]
November 24, 202210m 10s
Audio is streamed directly from the publisher (mcdn.podbean.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
I call myself the “King of Free” for a reason…
Throughout my career, I’ve been very good at delivering value for FREE. If I’m giving away a book, a class, a summit, or an event, I’m going to make sure I’m giving away value that people would pay for.
Now, I wasn’t always this way. It actually took a lot of convincing to get me to start doing this.
Well, the first time I did this I more than DOUBLED my conversion rate on paid offers.
I will explain the whole psychology and strategy in today’s video!