EP61:Barbara Cook Explains Why Using The Tools You Have Is Important
The Alliance MOVE: Principles For Getting The Best Results
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Show Notes
On this episode of MOVE, Andy Albright introduces you to Barbara Cook, CEO and Board Member of Undercover Colors based out of Raleigh, N.C.
Throughout her 30-year career in the global retail and wholesale industries, Cook has become a highly-regarded executive who is known for her ability to drive results and keep employees focused. She has a successful track record with startups, turnarounds, acquisitions and sales across various sectors that spans apparel, accessories, food services and mobile markets.
In late 2017, Barbara was appointed CEO of Undercover Colors, which is a groundbreaking patented diagnostic technology.The goal of the company is to eliminate the potential of date rapes.
Previously, Cook was a senior executive at several of the world's best-known brands with revenues ranging from $3B to $10M.
She worked at Hudson Jeans, Gap North America, Banana Republic, T-Mobile, Starbuck's and other major companies.
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