AI Delivers Intuitive Content to Site Visitors with James Kessinger
In this episode of the AI for Sales Podcast, Chad is joined by James Kessinger, CMO of Hushly. He shares how they utilize AI to craft better customer experiences in the web pages clients visit by offering more relevant content based on their profiles and histories. James also talks about how AI is pushing AE jobs out because of the super experience and efficiency AI offers. While this may leave a gap currently, he predicts that the nature of sales teams will simply adapt and change as sales is still primarily a relationship business.
The AI for Sales Podcast · Chad Burmeister, The AI For Sales Podcast
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Show Notes
HIGHLIGHTS
- AI to customize page content for each visitor
- Sales prediction: AE jobs are on the way out
- Multiply your sales efficiency with AI
QUOTES
James: "That's kind of what it does, so it's looking at what signals come in, where you're coming from, what paths you've been on, the intent scores, and it sort of makes that decision for you to help serve as like relevant content."
James: "I think the traditional AE goes away and maybe there's something that comes in there in its place. If its the customer success, it gets a bit different in terms of running pre-imposed sales."
Learn more about James and connect with him in the link below:
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