Season 2 · Episode 17
AI Agents & the Future of Advertising
The AI Advertising Podcast · StackAdapt
December 10, 202515m 40s
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Show Notes
AI in advertising is entering a new phase of autonomy. This episode unpacks what agentic AI really means, how Ivy™ is evolving into a true marketing agent, and why the Model Context Protocol (MCP) is quietly becoming one of the most important technologies in ad tech.
Our guests are:
- Yang Han, CTO at StackAdapt
- Lee Odden, CEO at TopRank Marketing