Insider PR Strategies for Small Businesses with Nancy Marshall
The Agents of Change Digital Marketing Podcast · Rich Brooks | Interviews with Marketing Experts | SEO | Social Media Marketing | Mobile Marketing
July 2, 202535m 55s
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Show Notes
Most small business owners think earning media coverage is about luck or having the right connections. The truth? It's about understanding that journalists are humans with preferences, deadlines, and pet peeves—and treating them accordingly. PR maven Nancy Marshall has spent 35 years building relationships with journalists, from local Maine reporters to Al Roker from the Today Show. Her approach isn't about flashy pitches or aggressive follow-ups. It's about showing up consistently, being genuinely helpful, and remembering that every journalist operates differently. Some prefer a quick text, others want a formal email, and a few still appreciate the old-school coffee meeting. Whether you're a solo entrepreneur or managing marketing for a growing business, Nancy's insights will help you earn the kind of third-party validation that money can't buy—and turn those media mentions into real business growth. https://www.theagentsofchange.com/590 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact