Epic Content Marketing with Joe Pulizzi
The Agents of Change Digital Marketing Podcast · Rich Brooks | Interviews with Marketing Experts | SEO | Social Media Marketing | Mobile Marketing
October 15, 201337m 31s
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Show Notes
It's time to start marketing less and selling more. It's time to stop pitching yourself, and start positioning yourself as the go to resource for your ideal customer.
So says Joe Pulizzi, the founder of Content Marketing Institute and Content Marketing World. Joe is a content marketing evangelist, and he's here to show you how small businesses can win with content marketing. By creating content that focuses on your target audience's biggest problems and solving them. You'll discover how to create a content marketing mission statement, how to uncover your niche, and how to own your content platform. If you want to reach more customers but don't feel you can take on any additional marketing, this episode is for you. http://www.themarketingagents.com/17