The PMA & The Effects Tech Trends Will Have On Affiliate Marketing
The Affiliate Marketing Podcast · Lee-Ann Johnstone
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Show Notes
And we’re back with another Affiliate Marketing podcast. This week, Lee-Ann is talking all things tech and their effects on the affiliate marketing industry with her guest, Tricia Meyer. This Executive Director of Performance Marketing Association, its friends call it PMA, is offering her insights in online tools like toolbars and extension, the rise of Slack, and the controversial introduction of AI-generated content.
Listen to find out more about:
- The disruptive nature of AI content
- Is Slack the newest networking town centre?
- The economic issues affecting affiliate marketing and consumers
- Innovation as the key to survival in the affiliate market
Key segments of this podcast and where you can tune into go direct
[05:00] – The exciting expansion of Performance Marketing Association
[10:00] – Is Slack the new hub for networking?
[15:00] – The rise of online tools in aiding the consumer
[20:00] – AI as a content marketing tool
[25:00] – AI content’s effect on SEO
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