The Affiliate Marketing Podcast - Common mistakes affiliate programs make and how to fix them
The Affiliate Marketing Podcast · Lee-Ann Johnstone
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Show Notes
This is already the finale of Season 3 of the Affiliate Marketing Podcast! Throughout this season, Lee-Ann Johnstone has been discussing some of the hot topics in affiliate marketing with industry experts. In this episode, Lee-Ann talks shop with Head of Agency services , Leanna Klyne about the common problems affiliate programs have with their tech and infrastructure and how you can overcome these.
Prior to joining the AffiliateINSIDER in April 2019, Leanna had spent over 10 years at Paysafe Group. During her time there, she held various positions – most notably as B2C Partnership Marketing Manager. Her expertise lies in building strong relationships, creating digital strategies and driving revenue.
Listen to hear more about:
- Affiliate recruitment and onboarding process.
- The impacts of poorly done work when setting up an affiliate program and keys to fixing it.
- Cost & Revenue in running an affiliate marketing program
- Essential checklist prior to affiliate program launch
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