Disrupting The Friction Between Advertisers & Publishers - Mitgo
The Affiliate Marketing Podcast · Lee-Ann Johnstone
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Show Notes
In this week’s special episode, Lee-Ann is joined by Mitgo USA’s managing director, Evan Johnson. With years of critical thinking, building relationships and improving processes behind him, Evan has a lot to say about affiliate marketing from the perspective of a global company.
Listen in as Lee-Ann and Evan discuss how a global company approaches affiliate marketing, and how they maintain these relationships with affiliates and publishers.
This episode has been sponsored by Admitad, a Mitgo company, if you would like to find out more please click here to see how we can help.
Listen to find out more about:
- Evan’s history with Mitgo
- How Instant Payout Pro came to be
- The importance of service when it comes to partners
Key segments of this podcast and where you can tune into go direct
[10:00] – What a global company can learn from local regions
[20:00] – The importance of close communication with publishers
[30:00] – A controversial opinion on the future of the marketplace?
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