Episode 215
REMASTERED: Building a Storybrand, with Donald Miller (Branding, Promotion, Marketing, Communication)
The Action Catalyst · Southwestern Family of Podcasts - Southwestern Family of Companies
January 5, 202423m 27s
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Show Notes
Bestselling author, speaker, and StoryBrand CEO Donald Miller breaks down the Storybrand framework, the biggest mistake marketers make, branding lessons from Jeb Bush to Donald Trump, the massive importance of a common side-character, internal vs external problems, solutions vs feelings, and the #1 thing you want to be known for.