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Leading With Purpose, with Dave Mortensen | (Fitness, Leadership, Franchising, Partnerships)
Episode 497

Leading With Purpose, with Dave Mortensen | (Fitness, Leadership, Franchising, Partnerships)

The Action Catalyst · Southwestern Family of Podcasts - Southwestern Family of Companies

January 20, 202632m 44s

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Show Notes

Dave Mortensen, President and Co-Founder of Self-Esteem Brands / Purpose Brands, recounts the improbable meeting between himself and his business partner of over 30 years, and shares why 80-90% of any great idea isn't about the idea itself, the secret to truly great partnerships, the 4 Ps of executing their business, doing vs leading, identifying passion and talent, and why the fitness industry is like the McDonald's ball pit.

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