3. $130k in 10 months w/ Chaos with Cara - student spotlight
The Abigail Peugh Podcast · Abigail Peugh
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Show Notes
Today’s episode is the start of a series I've been dreeeeaaaaming of doing for the longest time. Every month I’ll spotlight one of my students; interviewing them about their journey and what it takes to start selling a digital product from scratch.
Today’s guest is one of my OG students, Cara, from Chaos with Cara, who is a mama to 3 kids under 5 that runs her digital product business through IG between butt wipes, blowing noses, and getting snacks. Cara launched her first product in June of 2023 and since then has made $130k in revenue in 10 months from her low-ticket digital products.
In this episode we cover:
- The cost of her products and the revenue she’s brought in so far
- How vital it is to know who you’re talking to and how you’re providing them value
- The plus side of growing slowly on Instagram
- Her money making tasks that she focuses on to move the needle
- How refreshing it is to be able to show up as you are and build a brand based on your true self
Resources & Links:
- 75 digital product ideas [FREE]
- Digital Product Starter Kit
- IG Growth for Sales
- Rich Girl Reels
- Rich Girl Stories
Connect with Cara:
- FREE list of her FAVORITE tried & true open ended toys
- Tiny Tots Playbook
- Reducing Toddler Screen Time
- Follow on Instagram @chaoswithcara
Connect with Abigail:
- Follow on Instagram @abigailpeugh
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