090 | PR + Visibility Tips for Freelancers with Katherine McDermott
The 6-Figure Freelancer Podcast | Freelancing | Entrepreneurship | Clients | Finances | Motivation | Personal Development | Mindset · Avani Miriyala
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Show Notes
In today's episode, we speak with PR Guru and Founder of Slightly Savvy, Katherine McDermott. She dives into the perfect PR plan you want to have for yourself as a blogger, influencer, or entrepreneur. We learned that public relations is always free (or earned), and advertising always costs. How you can figure out your own branding, then the audience, and then figuring out where you need to be to be seen effectively.
She encourages us to go beyond the status quo and take those crazy opportunities that scare you. Because those are the ones that are going to help you grow and most likely be the most fulfilling. And reminds us that there isn't always a roadmap or just one path that leads us exactly where we are meant to be.
In This Episode You Will Learn:
- Figuring out your audience
- The perfect PR plan
- How to find your niche as an influencer
- The difference between PR and advertising
Related BSQ Podcasts:
How to Find your Freelance Niche
Instagram Influencer 101 with Rachel Holtin
How to Become a Heart-Centered Online Influencer with Allison Ramsey
Connect with Katherine McDermott:
Website: https://slightlysavvy.com/
Instagram: https://www.instagram.com/slightlysavvy/
Twitter: https://twitter.com/slightlysavvypr
Web Page: http://avanimiriyala.com/
Check out my website at http://avanimiriyala.com. Follow me on social media @AvaniMiriyala – can't wait to hang out with you there!