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We're building a dystopia just to make people click on ads | Zeynep Tufekci

We're building a dystopia just to make people click on ads | Zeynep Tufekci

What we need to understand is how the powerful might use AI to control us -- and what we can do in response.

TED Talks Daily · TED

October 27, 201723m 18s

Show Notes

We're building an artificial intelligence-powered dystopia, one click at a time, says technosociologist Zeynep Tufekci. In an eye-opening talk, she details how the same algorithms companies like Facebook, Google and Amazon use to get you to click on ads are also used to organize your access to political and social information. And the machines aren't even the real threat. What we need to understand is how the powerful might use AI to control us -- and what we can do in response.

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