7 tools for building a business people trust | Marcos Aguiar
Why do we trust some companies and not others?
TED Business · TED
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Show Notes
Why do we trust some companies and not others? Using real-world examples, digital trust advisor Marcos Aguiar decodes this make-or-break quality -- and offers seven tools to help leaders design a foundation of trust into their business ecosystems in order to achieve long-term success. After the talk, Modupe shares how to weave trust-building tools into company culture (even after damage has been done).
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