The story of why Marc Benioff gifted the AppStore.com domain to Steve Jobs
TechCrunch Industry News · TechCrunch
January 3, 20205m 23s
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Show Notes
In Marc Benioff’s book, Trailblazer, he tells the tale of how Steve Jobs planted the seeds of the idea that would become the first enterprise app store, and how Benioff eventually paid Jobs back with the gift of the AppStore.com domain. While Salesforce did truly help blaze a trail when it launched as an enterprise cloud service in 1999, it took that a step further in 2006 when it became the first SaaS company to distribute related services in an online store.
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