Hasselblad’s new medium format camera is a tiny, beautiful nod to history
TechCrunch Industry News · TechCrunch
June 24, 20193m 40s
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Show Notes
While mirrorless cameras accelerate into the future, medium format models are hearkening unto the past — and Hasselblad chief among them. Its new digital back fits lenses going back to the ’50s, and the tiny 907X camera body is about as lovely a throwback as one can imagine. The new set of systems, announced today, are somewhat different from what most people are used to.
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