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Comcast and other TV streamers are now chasing YouTube’s ad dollars instead of the other way around

Comcast and other TV streamers are now chasing YouTube’s ad dollars instead of the other way around

TechCrunch Industry News · TechCrunch

January 13, 20253m 43s

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Show Notes

TV providers and streamers’ real competition isn’t each other, it’s social video. Or at least that’s what the president of Comcast Advertising, James Rooke, said during an interview on Wednesday at CES 2025 in Las Vegas.

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