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After testing, Instagram launches ads in the Instagram Shop tab globally

After testing, Instagram launches ads in the Instagram Shop tab globally

TechCrunch Industry News · TechCrunch

August 26, 20212m 48s

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Show Notes

Last year, Instagram unveiled Shops as part of Facebook’s larger pivot toward e-commerce. Shops is front-and-almost-center on the app’s bottom navigation bar, even more readily accessible than the button to upload a new photo.

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