
Show overview
TBR Talks: Decoding Strategies and Ecosystems of the Globe's Top Tech Firms has published 26 episodes during 2026. That works out to roughly 10 hours of audio in total. Releases follow a fortnightly cadence, with the show now in its 5th season.
Episodes typically run twenty to thirty-five minutes — most land between 21 min and 36 min — though episode length varies meaningfully from one episode to the next. None of the episodes are flagged explicit by the publisher. It is catalogued as a EN-language Business show.
The show is actively publishing — the most recent episode landed 1 weeks ago, with 26 episodes already out so far this year. Published by Technology Business Research, Inc..
From the publisher
Welcome to “TBR Talks: Decoding Strategies & Ecosystems of the Globe’s Top Tech Firms.” Each week TBR Principal Analyst Patrick Heffernan chats with special guests on disruptions in the broad technology ecosystem. Patrick also answers key intelligence questions TBR analysts hear from executives and business unit leaders among top IT professional services firms, IT vendors, and telecom vendors and operators. TBR is an independent market, competitive and ecosystem intelligence firm that provides timely and actionable business and financial analyses in formats tailored to clients’ needs.
Latest Episodes
View all 26 episodesAccenture vs. Deloitte Showdown: Operating and Executing in the AI World
TCS vs. HCLTech Showdown: AI-driven Disruption
ServiceNow vs. Salesforce Showdown: AI Adoption
Defining Success in AI and Digital Transformations
Infrastructure Strategies: Measuring Profitability in the Age of AI
AI Disruption Index: Measuring AI’s Real Impact on Cloud, Software and Telecom Business Models
The AI Impact: Measuring Productivity, Profitability & Business Model Change
The Future of Consulting Services: AI, Fixed Pricing and Managed Services
IT Services Market Forecast: The Levers to Pull to Accelerate Growth
Hitachi Digital & GlobalLogic: Combining Ecosystems and Marketing
AI and the Workforce: Why Augmentation Is Winning Over Automation
The Playbook for AI Reinvention
Federal IT: AI Adoption, Defense Spending and Projections for the Next 5 Years
The Framework for Successful AI Adoption Within Enterprise
Why AI Is Fundamentally Reshaping Enterprise Operations
Mobile World Congress 2026: AI, Trust and Sovereignty Reshape the Telecom Landscape

S5 Ep 4AI Client Use Cases Done Right: Avoiding the Two Biggest Mistakes
Principal Analyst Boz Hristov joins Patrick to break down key insights from recent analyst events with Fujitsu, Infosys and PwC. They explore what companies are getting right — and wrong — in presenting client use cases, as well as why in-person engagement remains critical for understanding strategy, culture and execution.

S5 Ep 3Enterprise Insights: Turning AI Investments into Measurable Outcomes
Rich Hermann, vice president of Sales, Accounting & Consulting Vertical at Intapp, explains how organizations are approaching AI infrastructure, data strategy and partnerships and discusses the evolving role of the ecosystem and what it takes for enterprises to turn AI investments into measurable outcomes.

S5 Ep 2Memory Supply Worries Amid PC Market Refresh Initiatives
Principal Analyst Angela Lambert and Senior Analyst Ben Carbonneau discuss how supply chain dynamics are shaping the emerging AI PC market. They explore the reasons behind slower-than-expected AI PC adoption and the shift in memory production capacity.

S5 Ep 1Fujitsu Americas’ AI Transformation: CEO Asif Poonja Details Fujitsu’s AI Implementation and Transformation
Patrick Heffernan speaks with Asif Poonja, Fujitsu’s Americas Region CEO, about how Fujitsu is evolving its consulting-led growth strategy, pursuing differentiated M&A, and navigating geopolitical and AI-driven disruption. Poonja explains how initiatives like Wayfinders and Uvance are expanding customer engagement beyond IT into business value creation, while AI adoption reshapes talent strategy and service delivery models.