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The Power of Customer Personas in Marketing
Episode 70

The Power of Customer Personas in Marketing

Talk Social To Me · Talk Social To Me

September 2, 202447m 28s

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Show Notes

Today, Mackenzie and Ben discuss the importance of customer personas in marketing. They emphasize the need to understand who your ideal customer is and how to speak directly to them. Plus, take you through their FREE (yes, free!) customer persona worksheet step-by-step to help you create the perfect persona for your social media strategy.

Download the free customer persona worksheet here.

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

About Flick

Flick is a social media AI, Hashtag, Scheduling, and Analytics tool. It helps you brainstorm content and caption ideas, helps you find, manage, and analyze hashtags, schedule all of your social media, and provide you with the latest analytics for your social media accounts.

Topics

customer personasmarketingtarget audiencecontent creationdemographicspsychographicsgoalspains and fearsmotivatorsaudience personapsychographicscontent gapscompetitor researchanalyzing accountpracticeiteration