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How To Stimulate Positive Emotional Response From Your Customers With Kevin Perlmutter
Episode 854

How To Stimulate Positive Emotional Response From Your Customers With Kevin Perlmutter

Take The Lead · Dr. Diane Hamilton

July 12, 20211h 1m

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Show Notes

Do you want to stimulate a positive emotional response from your customers? Positive brand experiences make your customers want to experience your services. Dr. Diane Hamilton’s guest in this episode is Kevin Perlmutter, the founder and Chief Strategist of Limbic Brand Evolution. Kevin discusses with Dr. Diane how certain sounds attract people to your brand. You need three key elements to make it work: awareness, familiarity, and freshness. Tune in and learn how use positive emotional responses to attract customers and keep them coming back for more! 


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