Chat GPT & other AI tools: Creative Coffee Break 18
Marc talks about how creatives and brand-builders can collaborate with AI tools – and why they will never replace the human creative process!
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Show Notes
For this podcast episode, Marc collaborated with Chat GPT. And even though it makes some things easier, AI technology will never create truly creative output, let alone replace creatives. A talk about the quality of briefings, original thought, and context – the reason why creative work resonates with us.
Learn more about brand building, storytelling, and brand design on: www.sweetspot.studio
Shownotes:
Chat GPT: https://chat.openai.com/
Midjourney AI: https://midjourney.com
Gartner Hype Cycle explained: https://www.gartner.com/en/research/methodologies/gartner-hype-cycle
Rick Rubin on Joe Rogan: https://open.spotify.com/episode/5oDyN0CFjEwClqjZxJQf9O
Sponsor: Nothing drives creative energy in the workplace like a good cup of coffee! To get the best fuel out there, I recommend Rösternest coffee (german for “roaster’s nest”). The family-owned coffee roastery offers a variety of carefully hand-roasted specialty blends. With the promo code “sweetspot10” listeners of this podcast get 10% off of any order till April 30th! Check out https://roesternest.de/ and treat yourself to a creative coffee break!