PLAY PODCASTS
Why Brands Need to Put People First

Why Brands Need to Put People First

Stylus Future Thinking

April 16, 201923m 21s

Audio is streamed directly from the publisher (audioboom.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.

Show Notes

In an age where many brands are disconnected from their customers, how can they win back that valuable connection? Christian Ward talks to author, speaker and head of innovation at Zenith Media Tom Goodwin and Stylus’s media & marketing editor Julia Errens about the new metrics that matter, what advertising can learn from music and why brands need to listen to their hearts.