PLAY PODCASTS
Univision's Jessica Rodriguez on Shaking Up a Traditional TV Brand

Univision's Jessica Rodriguez on Shaking Up a Traditional TV Brand

Strictly Business

March 26, 201931m 1s

Audio is streamed directly from the publisher (podtrac.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.

Show Notes

Under new leadership, Univision is taking big strides toward bringing a new look and feel to its primetime schedule for the growing U.S. Hispanic audience. CMO Jessica Rodriguez details the many ways the company is doing things differently.

Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

See omnystudio.com/listener for privacy information.