Episode 279
Twitch CMO Rachel Delphin on Fostering Community Alongside Platform Safety
August 16, 202329m 20s
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Show Notes
Twitch has been the leading livestreaming platform for nearly a decade. While its command of community is tough to beat, continuing to hold such a leading position requires a lot of balance between fan and creator engagement, brand partnership and especially safety. Twitch's chief marketing officer Rachel Delphin is immersed in all three and discusses how to maintain that balance in the face of new competition, among other topics like the specter of AI in just about every media space.
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