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How companies strangle innovation – and how you can get it right

How companies strangle innovation – and how you can get it right

I just watched a very smart company try to manage…

Steve Blank Podcast

September 19, 201715m 13s

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Show Notes

I just watched a very smart company try to manage innovation by hiring a global consulting firm to offload engineering from “distractions.” They accomplished their goal, but at a huge, unanticipated cost: the processes and committees they designed ended up strangling innovation. There’s a much better way.

Topics

startupssteveblankcustomerdevelopmentleanstartupssiliconvalleytechnologyentrepreneurmarketing